基于组织认定的企业能力构建与市场机会把握

发布时间：2018-06-12 23:26

本文选题：市场机会 + 组织认定　；参考：《管理学报》2017年03期

【摘要】：以深圳亿和精密工业控股有限公司20多年的发展历史为研究素材,采用案例研究方法探索市场机会、组织认定与能力构建之间的关系,并从组织认定视角解释市场机会的识别和利用以及企业能力构建,进而构建市场机会、组织认定与能力构建之间的动态平衡关系模型。研究结果发现,明确的组织认定有助于企业识别和利用市场机会,并促使企业构建相应的能力以实现市场机会;企业创立初期利用市场机会的经历有助于其组织认定实现从潜在到显性的转变,同时成功实现市场机会的经历会逐步坚定企业的组织认定;能力构建有助于企业识别和利用市场机会,并强化企业的组织认定。
[Abstract]:Based on the development history of Shenzhen Yihe Precision Industry holding Co., Ltd for more than 20 years, using the case study method to explore the market opportunities, the relationship between organizational identification and ability construction. It also explains the identification and utilization of market opportunities and the construction of enterprise capability from the perspective of organizational identification, and then constructs the dynamic equilibrium model between organizational identification and capability construction. The results show that clear organizational identification is helpful for enterprises to identify and utilize market opportunities and promote enterprises to build corresponding capabilities to realize market opportunities. The experience of making use of the market opportunity in the initial stage of the establishment of the enterprise helps its organization to realize the transition from latent to explicit, and the experience of successfully realizing the market opportunity will gradually strengthen the organizational recognition of the enterprise. Ability construction helps enterprises to identify and utilize market opportunities and strengthen organizational recognition.
【作者单位】：华南理工大学工商管理学院;
【基金】：广东省高等学校高层次人才计划资助项目(N914022a) 广东省社会科学规划资助项目(GD14CGL12)
【分类号】：C936

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