办公室商务冰吧设计研究

发布时间：2018-03-10 10:57

本文选题：办公室　切入点：商务冰吧　出处：《南昌大学》2014年硕士论文　论文类型：学位论文

【摘要】：随着电器产业竞争的日趋激烈，用户市场细分的分量变得越来越重要。以往市场并未对冰箱进行明确的市场细分，没有一款专门针对商务人士在办公环境下使用的冰箱，因此办公室商务冰吧应运而生。本文就这一主题展开研究，首先对现有家用冰箱市场进行调研，通过调研数据分析用户普遍需求的冰箱功能特征和现有冰箱在使用中出现的缺陷和不足，并以此作为设计的出发点。其次通过对办公环境和商务人士的心理特点以及对冰箱的使用习惯加以分析研究，对产品进行细致定位和概念深入。最后通过对产品结构、外观、人机工学、人机交互和材料工艺等设计要素进行分析，，并将其用于产品的实际设计当中。办公室商务冰吧市场定位准确，在满足使用者功能需求的基础上亦可为办公室增添感性元素、提升品位，进一步满足使用者的心理需求。
[Abstract]:With the increasing competition in the electrical industry, the market segment of the consumer market has become more and more important. In the past, there was no specific market segment for refrigerators, and there was no refrigerator for business people to use in the office environment. Therefore, the office business ice bar came into being. This paper carries out a study on this subject. First of all, it investigates the existing home refrigerator market. Based on the survey data, this paper analyzes the functional characteristics of the refrigerators that users generally need and the defects and deficiencies in the use of the existing refrigerators. And this is the starting point of the design. Secondly, through the analysis of the psychological characteristics of office environment and business people as well as the usage habits of refrigerators, the detailed positioning and concept of the products are carried out. Finally, through the structure and appearance of the products, The design elements of ergonomics, human-computer interaction and material technology are analyzed and used in the practical design of products. Office business ice bar market positioning is accurate, on the basis of meeting users' functional needs, it can also add perceptual elements to the office, enhance the taste, and further meet the psychological needs of users.
【学位授予单位】：南昌大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TB657.4

【参考文献】