老龄智能产品的设计策略研究

发布时间：2018-03-11 20:43

本文选题：老龄用户　切入点：智能产品　出处：《中央美术学院》2017年硕士论文　论文类型：学位论文

【摘要】：近年来,伴随着移动互联网和大数据的普及,层出不穷的智能产品正在潜移默化地改变着我们的生活习惯。尤其是近年来席卷市场的智能穿戴设备在2017年呈现出场景化的新趋势,在产品形态上也由原来单一的"手表"、"手环"形式逐渐向更多形态的健康追踪工具发展。面对瞬息万变的互联网时代,设计策略作为产品设计流程中的首要环节,为处在变动环境和需求中的产品设计提供了引导和方向,同时也是产品能否顺利推向市场并真正满足用户需求的关键所在。为了更能满足老龄用户的需求,让智能产品在老年人市场中保持竞争力,作为设计师不仅要满足老龄用户的现实需求,更要挖掘其现实需求背后的潜在需求。然而,老龄智能产品领域的策略研究为数不多,市场上大部分智能产品并未真正满足老龄用户需求,专门针对老龄用户的智能产品设计研究还存在很大的空间。因此,老龄智能产品还处于起步阶段,需要更具针对性的策略研究来支撑产品的设计与开发,也需要根据当今时代的发展和变化在策略研究的方法与成果上有所创新。基于上述问题,本文深入研究并总结出老龄智能产品设计中的策略思维、研究方法以及设计策略,并通过设计实践检验该策略研究在老龄智能产品设计中的实际指导作用。研究涉及市场学、人口统计学、人机工程学、心理学等多领域。通过跨学科学习与资源整合为研究提供了丰富的理论依据,在理论研究的基础上结合实地调研与实践,最终提出老年人产品与科技融合的新方式,检释了设计师在当今的人口老龄化与产品智能化双重趋势下的社会责任。
[Abstract]:In recent years, with the popularity of mobile Internet and big data, An endless stream of smart products is changing our living habits subtly. In particular, the smart wearable devices that have swept the market in recent years have taken on a new trend of scene in 2017. In the form of product, the form of "watch" and "bracelet" has gradually developed to more and more forms of health tracking tools. In the face of the ever-changing Internet era, design strategy is regarded as the primary link in the process of product design. It provides guidance and direction for the product design in the changing environment and demand, and is also the key to whether the product can be successfully marketed and truly meet the needs of the users, in order to better meet the needs of older users, To keep smart products competitive in the market for the elderly, designers should not only meet the real needs of the aged users, but also tap the potential needs behind their real needs. However, there are few strategic studies in the field of intelligent products for the aged. Most of the smart products in the market have not really met the needs of the aged, and there is still a lot of room for the research on the design of intelligent products for the aged. Therefore, the intelligent products for the aged are still in their infancy. There is a need for more targeted strategic research to support product design and development, as well as innovation in the methodology and results of strategic research in the light of the developments and changes of the present era. This paper deeply studies and summarizes the strategic thinking, research methods and design strategies in the design of intelligent products for the aged, and verifies the practical guiding role of the strategy research in the design of intelligent products for the aged through the design practice. Population statistics, ergonomics, psychology and other fields. Through interdisciplinary learning and integration of resources to provide a rich theoretical basis for research, on the basis of theoretical research combined with field research and practice, Finally, a new way of integrating old people's products with science and technology is put forward, which explains the designers' social responsibility under the dual trend of aging population and intelligent products.
【学位授予单位】：中央美术学院
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TB472

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