基于移动终端的数据分析可视化产品界面设计研究

发布时间：2018-04-02 08:52

本文选题：数据分析　切入点：大数据　出处：《南昌大学》2017年硕士论文

【摘要】：大数据时代下,海量数据并只不是一堆空洞的数字,它还拥有值得挖掘的价值。移动互联网的发展使人们每天主动或被动的接收大量的信息。面对信息大爆炸的这一时代,对所有人来讲都是信息过载,在这种形势下如何高效地获取信息?成为人们日益关注的问题。以旅游行业为例,随着移动互联网的发展,线上旅游交易平台日益成为旅游行业经营管理中不可或缺的重要工具,也正成为人们方便出行旅游助手。线上平台会产生的海量数据,如果将这些杂乱无章的海量数据进行深度的大数据应用,来分析游客出行、住宿、购物和饮食等情况,形成数据报告,并以一种简便、直观,且形象生动、易于理解的可视化方式来表达,则会有助于企业和个人的决策管理,也会容易被市场接受应用。而事实上目前这类应用产品日益增多,正已经逐渐成为线上旅游企业的重要工具,这也为未来旅游行业增长孕育着巨大的商机。首先,通过做竞品分析,分析国内外类似产品的设计特点,并指出界面中用户体验存在的问题。然后,基于人机工程学和用户体验相关理论,提出针对产品分析中的问题的解决方案,并根据解决方案制定一套切实可行的数据分析可视化产品界面的设计方法和流程,用于后续具体的设计实践,将理论和实践相结合。最后,通过理论指导实践,将所有分析得出的设计方法应用于实践。通过用户体验五个层面逐步实现手机端数据分析可视化产品的界面设计。并安排相关可行性测试。
[Abstract]:Under big data's time, the massive data is not only a pile of empty numbers, but also has the value worth excavating. The development of the mobile Internet makes people receive a large amount of information every day, either actively or passively. In the face of this era of information explosion, For everyone is information overload, in this situation how to obtain information efficiently? Taking the tourism industry as an example, with the development of the mobile Internet, the online tourism trading platform has become an indispensable and important tool in the management of the tourism industry. It is also becoming a convenient travel assistant. The vast amount of data generated by the online platform, if this messy mass of data is used in depth by big data, can be used to analyze tourist travel, accommodation, shopping and food, etc. The formation of data reports and their presentation in a simple, intuitive, vivid and comprehensible form of visualization can help companies and individuals to manage their decisions. And the fact that the number of such applications is increasing is becoming an important tool for online tourism companies, which is creating huge business opportunities for the future growth of the tourism industry. Through competitive analysis, the design characteristics of similar products at home and abroad are analyzed, and the problems of user experience in interface are pointed out. Then, based on the theory of ergonomics and user experience, a solution to the problems in product analysis is proposed. According to the solution, a set of practical design method and process of visual product interface for data analysis is developed, which can be used in the subsequent specific design practice, combining theory with practice. Finally, through the theory to guide the practice, The design method of all the analysis is applied to practice. The interface design of the visualized product of data analysis on the mobile phone is realized step by step through the five levels of user experience, and the relevant feasibility test is arranged.
【学位授予单位】：南昌大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TB18;TB472

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