数码产品多功能化绿色包装设计

发布时间：2018-06-20 06:32

本文选题：乐蚁 + 包装设计　；参考：《湖南工业大学》2014年硕士论文

【摘要】：随着数码产品推陈出新的脚步日益加快，数码产品包装从传统的从属角色逐渐转为产品的重要组成要素之一。现在我国数码产品包装仍未摆脱“高消耗、高污染、低收益”的传统粗放型增长方式，在玲琅满目的商品中商家要想使自己的产品脱颖而出，造型别致和多功能性的绿色包装是包装的功能和成本之间的最佳对应比例，即以尽可能小的消耗以获得尽可能大的经济收益和社会收益。本次毕业创作探索的正是对数码产品包装的基本功能的突破，让包装起到保护产品、促进销售、方便使用、储运、回收的基本功能之外，还能带给消费者使用过程中的情趣化体验。“乐蚁”数码产品包装设计追求自然、简约、绿色的设计方法，遵循少就是多的设计原则，旨在不增加空间成本的基础上，重点突出在现实生活中有更多使用功能和应用空间的主旨及适度包装的目标。课题研究及设计借鉴国外先进设计理念，打破了传统数码产品包装形式，总结了多功能数码产品包装设计的应用价值，展望了绿色多功能数码产品包装的发展趋势，对当今和谐社会下的数码产品包装改革方向有重要的现实意义。
[Abstract]:With the rapid development of digital products, digital product packaging has gradually become one of the important components of the product from the traditional subordinate role. Now China's digital product packaging is still not free from the traditional extensive growth mode of "high consumption, high pollution and low income". Products stand out, unique and versatile green packaging is the best corresponding proportion between the function and cost of packaging, that is, as small as possible to obtain as much economic and social benefits as possible.
This graduation creation is a breakthrough in the basic function of the digital product packaging. It allows the packaging to protect the products, promote the sales, use, storage, transportation, and recycle the basic functions, but also bring the taste experience in the process of consumer use. "Music ant" digital product packaging design pursuit of natural, simple, green design parties. According to the principle of less and more design, the aim is to focus on the purpose of more use and application space in real life and the target of appropriate packaging on the basis of not increasing the cost of space.
The research and design of the project learn from the advanced design concept of foreign countries, break the traditional packaging form of digital products, summarize the application value of the packaging design of multi-functional digital products, look forward to the development trend of the packaging of green multi-function digital products, and have important practical significance for the reform direction of digital product packaging in today's harmonious society.
【学位授予单位】：湖南工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TB482

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