信息架构对于用户体验感知影响的研究

发布时间：2018-07-06 20:51

本文选题：信息架构 + 用户体验　；参考：《湖南师范大学》2014年硕士论文

【摘要】：随着时代的进步,科技日益发达,信息的传递早已经不再是仅仅局限于口耳相传或者纸笔等传统媒介作为工具来进行传递。互联网的发展使得信息的制造与传播都愈加的快速与方便。同时,由于突如其来的信息过盛也使得人们对于获取信息与管理信息的压力日益加剧。 Web1.0到Web2.0可以算是一个飞跃,在Web2.0的时代里不再是只有数据的时代,人们的操作方式也不再是单一的获取信息而已。全民织网的Web2.0时代对于信息的组织、整理、表达以及展现在用户眼前的清晰度成为了极具挑战性的任务。越来越多的人开始更加注重对于产品的移情设计,人们对于产品的要求不仅仅只停留在功能的满足上,同时还需要体验上的满足感。互联网的飞速发展使得人们对于与产品互动性的需求越来越高。如何才能让用户与产品在进行交互的过程中能够感受到产品带给用户的舒适感、方便、快捷和安全的满足感,让用户在与产品交互的过程中收获瞬间之美的体验感受?这不单单只是把表面功夫做好就足够的,我们需要透过表层去挖掘隐藏在背后的结构。如果一个网页让用户在浏览的过程中完全不知从何处下手,不知道应该怎么浏览网页才能找到自己需要的信息,那么无论这个网页的页面配色有多么漂亮也无法掩饰它架构的不清晰以及可用性极低等一系列问题的事实。信息架构的核心目标就是用户体验,也就是可用性与易用性的结合。本文主要通过阐述对于信息架构理论的基础研究,包括信息架构的概念、设计原理以及意义来说明信息架构对于在设计过程中起到的举足轻重的作用,详细的解析了信息架构的各个组件及作用。通过在对理念进行阐述的同时,针对性的列举出一些相关的实例与之相结合,力求将文章对于信息架构整体的设计流程以及方法表述得更加清晰明确,并在其基础之上强调信息架构的把控对于后续作用于用户体验的影响。本文不仅仅从信息架构一个方面进行赘述,同时还从用户研究,包括用户心理、用户需求以及用户目标等方面来强调信息架构与用户体验之间的强联系。在着手设计的前期研究中,需要通过用户访谈、建立用户模型和使用情境等方法挖掘用户的真实心理诉求；通过以用户目标为导向,观察用户行为来对产品的功能及方向进行定位,帮助设计师能够在进行架构设计时更加的贴合用户的心智模型符合用户的心理预期,有效地提升用户体验。好的产品要懂得如何迎合用户的心理,而不是让用户去适应产品。其中,文章里还提到有关于“大数据”的基本概念以及了解通过对数据的收集来如何帮助设计师更好地掌握用户的真实心理以及诉求,更好地引导对于信息架构的设计。不同类型的产品和用户以及使用情境等都会有与之相匹配的信息架构,但最终的设计原理都是互通的。文章最后结合实际案例,基于前期的用户研究,从了解用户需求到给出最终的解决方案和交互设计展现形式。通过一个完整的设计案例,详细地阐述从无到有的设计过程,以此来验证论文研究中相关理论的准确性以及可靠性。本文的创新点：以信息架构立论,重点阐述了信息架构的相关原理、设计方法及流程,阐明信息架构对于用户体验感知所产生影响的重要性。明确以用户为中心的出发点,从而展开对其心理、行为和逻辑等方面的研究。始终抓住信息架构的本质,通过把握信息架构的设计原则对其进行调整与优化从而尝试将PC端网页的架构移植到移动端。尽可能的让用户享受到无缝式操作体验的研究性课题。
[Abstract]:With the progress of the times and the development of science and technology, the transmission of information is no longer limited to the transmission of traditional media such as word of mouth or paper and pen. The development of the Internet makes the manufacturing and dissemination of information more rapid and convenient. The pressure of information and management information is increasing.
Web1.0 to Web2.0 can be a leap, in the era of Web2.0 is no longer the only time of data, people's operating mode is no longer a single access to information. The Web2.0 era of the whole people weaving network has become a challenging task for the organization, sorting, expression and presentation of the information in front of the user. Many people begin to pay more attention to the design of empathy for products. People's requirements for products are not only confined to functional satisfaction, but also need to experience satisfaction. The rapid development of the Internet has made people more and more demanding of interaction with the products. How can the user interact with the product in the process of interaction? We can feel the comfort, convenience, quick and safe satisfaction of the product, and let the user experience the beauty of the moment in the process of interacting with the product. It is not only enough to do a good job, but we need to dig the hidden structure through the surface. In the course of reading, I do not know where to get down, and do not know how to browse the web to find the information you need, so no matter how beautiful the page color is, it can not hide the fact that its architecture is not clear and the availability is very low. The core goal of the information architecture is the user experience, too. It is the combination of usability and ease of use.
This paper focuses on the basic research on information architecture theory, including the concept of information architecture, design principles and significance to illustrate the important role of information architecture in the design process, and detailed analysis of the components and functions of the information architecture. Some relevant examples are combined to make the article clear and clear about the design process and methods of the information architecture as a whole, and on the basis of which the information architecture is emphasized on the impact of the follow-up on the user experience. This article is not only a detail from one aspect of the information architecture, but also from the information architecture. Users' research, including user psychology, user needs and user goals, emphasizes the strong connection between information architecture and user experience. In the early research on the design, users' real psychological demands should be excavated through user interviews, user models and use situations. Looking at the user's behavior to locate the function and direction of the product to help designers be able to fit the user's mental model more in line with the user's psychological expectation and improve the user experience. The good product should understand how to cater to the user's psychology, not the user to adapt to the product. There are basic concepts about "big data" and how to help designers to better grasp the true psychology and demands of users through the collection of data, and to better guide the design of information architecture. Different types of products and users, as well as the use of situations, all have a matching information architecture, but ultimately, The principles of design are all interworking.
At the end of the paper, based on the actual case, based on the previous user research, from the understanding of the user needs to the final solution and the interactive design presentation, the design process is elaborated in detail through a complete design case, in order to verify the accuracy and reliability of the related theories in the thesis.
The innovation point of this paper is based on information architecture, focusing on the related principles, design methods and processes of information architecture, and clarifying the importance of information architecture on the impact of user experience perception. The essence of it is to adjust and optimize it by grasping the design principles of the information architecture to try to transplant the architecture of the PC end web page to the mobile end.
【学位授予单位】：湖南师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TB472

【参考文献】