关于用户无意识行为在交互界面设计中的应用研究
发布时间：2018-07-24 20:50
【摘要】：在以用户为中心的交互设计如此盛行的今天,如何准确的把握用户需求成为产品创新最关键的因素。产品的交互设计以提供良好的功能服务和创造良好的体验为目标。所有的设计都是和用户的期望和潜在需求密切相关的。对设计师而言,良好的设计能力不仅体现在交互产品产出物上,同时挖掘用户需求的水平也成为一条重要的指标。对用户无意识行为的研究在交互界面设计中的运用中将提供一种新的思路。 本文试图从认知学与心理学出发,研究无意识行为在交互设计中的意义,从一种全新的角度研究交互设计。以往的用户研究多集中于从用户显性需求出发,挖掘外在的表象行为,而用户绝大部分需求来源于隐形需求。通过对生活中人们大量的无意识行为的研究来分析无意识行为的特征、表现,无意识行为与有意识行为的转化以及无意识行为在设计中的应用。由于人们大部分的无意识行为的发生具有隐蔽性、情境性,对它的研究探讨不仅利于挖掘用户的潜在需求,同时也能为设计师提供一种全新的设计契机。针对界面交互设计研究,结合无意识行为在设计中的应用分析,阐述无意识行为在交互界面设计中的应用价值：减少用户的认知负担,满足用户的隐形需求和潜在需求以及有效的传达含蓄的情感等。 最终把设计理论应用于设计实践,通过观察用户的无意识行为发现用户的隐形需求,从“顺应用户的自然行为”出发设计出一款由用户无意识行为就能触发交互方式的产品,将无意识行为应用于界面设计中,在实践中继续进一步探讨交互设计方法。
[Abstract]:With the popularity of user-centered interactive design, how to accurately grasp the user's needs has become the most critical factor in product innovation. Product interaction design is aimed at providing good functional services and creating good experiences. All designs are closely related to user expectations and potential needs. For designers, good design ability is not only reflected in the output of interactive products, but also the level of user needs has become an important indicator. The application of user unconscious behavior in interactive interface design will provide a new way of thinking. This paper attempts to study the significance of unconscious behavior in interaction design from the perspective of cognitive science and psychology, and to study interaction design from a new perspective. Previous user studies have focused on mining external representation behavior from the user's explicit needs, and most of the user's needs are derived from hidden requirements. Through the study of a large number of unconscious behaviors in life, this paper analyzes the characteristics, manifestations, the transformation between unconscious and conscious behaviors and the application of unconscious behaviors in design. Because most of people's unconscious behavior is hidden and situational, the research on it is not only conducive to excavating the potential needs of users, but also provides a new design opportunity for designers. Based on the research of interface interaction design and the application analysis of unconscious behavior in design, this paper expounds the application value of unconscious behavior in interactive interface design: reducing the cognitive burden of users. Meet the user's hidden and potential needs as well as effectively convey implicit emotions and so on. Finally, the design theory is applied to the design practice. By observing the user's unconscious behavior, the author finds out the user's hidden demand, and designs a product that can trigger the interaction by the user's unconscious behavior from the view of "conforming to the user's natural behavior". The unconscious behavior is applied to interface design, and the interactive design method is further discussed in practice.
【学位授予单位】：北方工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TB472
本文编号：2142616
[Abstract]:With the popularity of user-centered interactive design, how to accurately grasp the user's needs has become the most critical factor in product innovation. Product interaction design is aimed at providing good functional services and creating good experiences. All designs are closely related to user expectations and potential needs. For designers, good design ability is not only reflected in the output of interactive products, but also the level of user needs has become an important indicator. The application of user unconscious behavior in interactive interface design will provide a new way of thinking. This paper attempts to study the significance of unconscious behavior in interaction design from the perspective of cognitive science and psychology, and to study interaction design from a new perspective. Previous user studies have focused on mining external representation behavior from the user's explicit needs, and most of the user's needs are derived from hidden requirements. Through the study of a large number of unconscious behaviors in life, this paper analyzes the characteristics, manifestations, the transformation between unconscious and conscious behaviors and the application of unconscious behaviors in design. Because most of people's unconscious behavior is hidden and situational, the research on it is not only conducive to excavating the potential needs of users, but also provides a new design opportunity for designers. Based on the research of interface interaction design and the application analysis of unconscious behavior in design, this paper expounds the application value of unconscious behavior in interactive interface design: reducing the cognitive burden of users. Meet the user's hidden and potential needs as well as effectively convey implicit emotions and so on. Finally, the design theory is applied to the design practice. By observing the user's unconscious behavior, the author finds out the user's hidden demand, and designs a product that can trigger the interaction by the user's unconscious behavior from the view of "conforming to the user's natural behavior". The unconscious behavior is applied to interface design, and the interactive design method is further discussed in practice.
【学位授予单位】：北方工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TB472
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