多用途“五溪”硒米包装设计
发布时间：2018-07-27 09:38
【摘要】：包装的多用途为包装低碳化的方法之一，它强调设计和选材尽量遵循包装设计的“3R、1D”和“产品全过程管理”的原则,重点突出回收再生再利用的主旨及适度包装的目标。 通过在低碳理念下对“湖南五溪米业”旗下的硒米进行包装再设计，从选材料、包装方式、色彩等方面，突出该产品健康、无污染的特性。同时在产品食用完后,包装还可再利用盛装其它物品或具有其他适用价值,以提高包装设计的使用价值,延缓包装转化为废弃垃圾的周期,减轻了垃圾污染环境的压力。具体的设计思路与手段是，在考虑包装外观装潢设计的时候尽量采用使包装颜色简单、清晰的方案，这样可以减少印刷时所出的菲林，减少成本也减少油墨的使用。简约的色调也更加突出环保绿色的主题；在结构上，减少胶粘的部分，尽量选择一纸成型、可缝合的结构或可重复使用的开口。这类结构，不仅仅满足包装制作的环保性，而且增加了包装再次利用的机率，同时在拆卸的过程中给消费者和使用者带来方便和乐趣。以上包装设计具备方便拆卸、折叠、收纳、易塑形和便于二次利用等特点，，可在同类产品包装设计中适度进行推广。
[Abstract]:The multipurpose packaging is one of the methods of low carbonization. It emphasizes that the design and selection of materials should follow the principles of "3RX 1D" and "whole process management" of packaging design as far as possible, with emphasis on the gist of recycling and reuse and the goal of appropriate packaging. Based on the low carbon concept, the selenium rice of "Hunan Wuxi Rice Industry" is redesigned to highlight the healthy and pollution-free characteristics of the product from the aspects of material selection, packaging method, color and so on. At the same time, after the product is finished, the packaging can also use other articles or have other applicable value, in order to improve the use value of packaging design, delay the cycle of packaging to waste garbage, reduce the pressure of garbage pollution environment. The specific design idea and means are to adopt the scheme of making the package color simple and clear when considering the design of packaging exterior decoration, which can reduce the film produced in printing, reduce the cost and reduce the use of ink. Minimalist hue also highlights the green theme; in structure, reduce adhesive parts, try to choose a paper forming, sutured structure or reusable openings. This kind of structure not only satisfies the environmental protection of packaging manufacture, but also increases the probability of reusing packaging, and at the same time brings convenience and fun to consumers and users in the process of disassembly. The above packaging design has the characteristics of convenient disassembly, folding, storage, easy shaping and convenient secondary utilization, and can be appropriately popularized in the packaging design of similar products.
【学位授予单位】：湖南工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TB482
本文编号：2147414
[Abstract]:The multipurpose packaging is one of the methods of low carbonization. It emphasizes that the design and selection of materials should follow the principles of "3RX 1D" and "whole process management" of packaging design as far as possible, with emphasis on the gist of recycling and reuse and the goal of appropriate packaging. Based on the low carbon concept, the selenium rice of "Hunan Wuxi Rice Industry" is redesigned to highlight the healthy and pollution-free characteristics of the product from the aspects of material selection, packaging method, color and so on. At the same time, after the product is finished, the packaging can also use other articles or have other applicable value, in order to improve the use value of packaging design, delay the cycle of packaging to waste garbage, reduce the pressure of garbage pollution environment. The specific design idea and means are to adopt the scheme of making the package color simple and clear when considering the design of packaging exterior decoration, which can reduce the film produced in printing, reduce the cost and reduce the use of ink. Minimalist hue also highlights the green theme; in structure, reduce adhesive parts, try to choose a paper forming, sutured structure or reusable openings. This kind of structure not only satisfies the environmental protection of packaging manufacture, but also increases the probability of reusing packaging, and at the same time brings convenience and fun to consumers and users in the process of disassembly. The above packaging design has the characteristics of convenient disassembly, folding, storage, easy shaping and convenient secondary utilization, and can be appropriately popularized in the packaging design of similar products.
【学位授予单位】：湖南工业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：TB482
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本文编号：2147414
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