通感感觉挪移在产品设计中的应用研究
发布时间：2018-08-21 07:05
【摘要】：日新月异的社会变迁以及日益激烈的市场竞争带来了人类物质世界的极大发展,与此同时,也使得用户的感性需求得到前所未有的关注。如今,单一感觉的产品已经不能满足用户的情感需求,用户希望购买产品能满足基本功能需求的基础上,还能给自己带来更多感官及心理上的体验,以达到与产品产生情感上的共鸣。这时候通感在设计中就起着非常重要的作用,它能实现用户与产品更好地交流,在满足用户心理需求的同时还能带给用户精神上的愉悦。通感在产品设计中的应用,在丰富了产品的表现形式的同时也提升了用户体验。首先对通感中“本觉”到“通觉”的三种表现形式,即感觉挪移、多觉叠加以及意象互通进行了分析与研究,明确了感觉挪移是通感的基础与核心。其次,从用户的体验角度分析了感觉挪移在产品设计中的作用,并从用户感知感觉挪移产品的层面分析了感觉挪移在产品设计中的转换条件。同时,结合典型案例研究分析,归纳总结了感觉挪移在产品设计中的应用策略。之后,本文在上述研究的基础上重点研究感觉挪移中“本觉”与“通觉”的转换过程,通过对用户在感觉挪移产品中的解码过程分析与设计师在感觉挪移产品中的编码过程分析,总结了感觉挪移在产品设计中的构建流程,从而也为本次研究的设计实践提供了理论依据及设计思路。最后,基于上述应用理论研究,本次实践研究的重点是设计音响中“视觉”与“听觉”的转换,通过研究目标用户——听力障碍人群,寻找“视觉”与“听觉”的关联性转换特征,明确音响中“视觉”与“听觉”的链接点,并分别提取“视觉”信息与“听觉”信息,最终完成转换的设计。通感音响产品的设计一方面为弱听用户提供了一个享受音乐途径,促进了他们与普通人的正常交流。另一方面,在满足用户情感需求的基础上,进一步丰富了用户的综合体验。与此同时,本次设计实践研究也验证了前期理论研究的可行性与合理性,进一步明确了通感感觉挪移产品在加强用户体验上带来的重要意义。
[Abstract]:The rapid social changes and the increasingly fierce market competition have brought great development of the material world of human beings, at the same time, the perceptual needs of users have received unprecedented attention. Today, a single feeling product can no longer meet the emotional needs of the user. Users want to buy a product that meets the basic functional needs, and can also bring more sensory and psychological experiences to themselves. To achieve emotional resonance with the product. At this time synaesthesia plays a very important role in the design. It can realize better communication between users and products and bring users spiritual pleasure while meeting the psychological needs of users. The application of synaesthesia in product design not only enriches the form of product expression, but also improves the user experience. This paper first analyzes and studies the three forms of synaesthesia, that is, sensory shift, multi-sense superposition and image intercommunication, and makes it clear that sensory shift is the basis and core of synaesthesia. Secondly, from the perspective of user experience, the role of sensory mobility in product design is analyzed, and the conversion conditions of sensory displacement in product design are analyzed from the perspective of user perception of moving products. At the same time, combined with typical case study, the application strategy of sensory shift in product design is summarized. Then, based on the above research, this paper focuses on the transformation process of "sense" and "sense" in sensory shift. By analyzing the decoding process of the user in the sensory moving product and the coding process of the designer in the sensory moving product, the construction process of the sensory shift in the product design is summarized. It also provides the theoretical basis and design idea for the design practice of this research. Finally, based on the above applied theory research, the focus of this practical research is to design the conversion of "vision" and "hearing" in audio system, and to study the target users-the people with hearing impairment. This paper looks for the characteristics of the relevance conversion between "vision" and "hearing", clarifies the link points between "vision" and "hearing" in sound, and extracts the information of "vision" and "hearing" respectively, and finally completes the design of the transformation. The design of synesthesia audio products on the one hand provides a way for users to enjoy music and promote their normal communication with ordinary people. On the other hand, it enriches the comprehensive experience of users on the basis of satisfying their emotional needs. At the same time, the design practice also verifies the feasibility and rationality of the previous theoretical research, and further clarifies the significance of the synaesthesia moving product in strengthening the user experience.
【学位授予单位】：江苏大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TB472
[Abstract]:The rapid social changes and the increasingly fierce market competition have brought great development of the material world of human beings, at the same time, the perceptual needs of users have received unprecedented attention. Today, a single feeling product can no longer meet the emotional needs of the user. Users want to buy a product that meets the basic functional needs, and can also bring more sensory and psychological experiences to themselves. To achieve emotional resonance with the product. At this time synaesthesia plays a very important role in the design. It can realize better communication between users and products and bring users spiritual pleasure while meeting the psychological needs of users. The application of synaesthesia in product design not only enriches the form of product expression, but also improves the user experience. This paper first analyzes and studies the three forms of synaesthesia, that is, sensory shift, multi-sense superposition and image intercommunication, and makes it clear that sensory shift is the basis and core of synaesthesia. Secondly, from the perspective of user experience, the role of sensory mobility in product design is analyzed, and the conversion conditions of sensory displacement in product design are analyzed from the perspective of user perception of moving products. At the same time, combined with typical case study, the application strategy of sensory shift in product design is summarized. Then, based on the above research, this paper focuses on the transformation process of "sense" and "sense" in sensory shift. By analyzing the decoding process of the user in the sensory moving product and the coding process of the designer in the sensory moving product, the construction process of the sensory shift in the product design is summarized. It also provides the theoretical basis and design idea for the design practice of this research. Finally, based on the above applied theory research, the focus of this practical research is to design the conversion of "vision" and "hearing" in audio system, and to study the target users-the people with hearing impairment. This paper looks for the characteristics of the relevance conversion between "vision" and "hearing", clarifies the link points between "vision" and "hearing" in sound, and extracts the information of "vision" and "hearing" respectively, and finally completes the design of the transformation. The design of synesthesia audio products on the one hand provides a way for users to enjoy music and promote their normal communication with ordinary people. On the other hand, it enriches the comprehensive experience of users on the basis of satisfying their emotional needs. At the same time, the design practice also verifies the feasibility and rationality of the previous theoretical research, and further clarifies the significance of the synaesthesia moving product in strengthening the user experience.
【学位授予单位】：江苏大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：TB472
【参考文献】
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