产品语意学在我国家居产品设计中的应用研究
发布时间：2018-12-11 18:03
【摘要】：当前社会科学与经济发展迅速,产品日益趋向同质化,随着生活水平的提高,人们的消费观和价值观也发生了很大的变化。现在,人们越来越注重精神文化方面的享受,产品的发展越来越多样化、人性化。家居产品作为与人们日常生活密切相关的物品,在人们追求精神享受方面占据重要地位。消费者在购买家居产品时,不再仅仅关注产品的功能和价值,而是越来越关注产品的内在价值,家居产品也不再被随意搭配。新材料、新技术的出现,为设计师进行设计带来了灵感和支持。通过材质、色彩、造型的有机组合,赋予产品情感和语意,满足消费者对精神层次的追求,实现人-机-环境的和谐。当前,消费者占据着经济社会的主导地位,产品数字化、信息化让我们的生活方式发生了变化,带来了新的生存意义。产品通过情感表达诠释这种新的生存意义,设计师在为产品注入实用功能和形式美感的同时,加入了文化内涵和情趣特性,实现人性化的设计,把产品变成信息社会中语意传达的载体。产品作为一种象征符号,实现了信息的传达,产品语意学对设计语意的传达起到了重大影响。产品语意学是一门研究人造物的形态在使用情境中的象征特性,以及在工业设计行业中如何应用的学科。本文从产品语意学的角度出发,研究家居产品设计的视觉形象和文化内涵。通过对现有文献资料的查阅分析和家居市场的实地考察,整理总结出产品语意的外延性和内涵性含义,材料、质感、肌理等属性;明确不同材质、色彩、造型及组合方式的不同所产生语意,归纳出产品语意学的表达要素和设计方法,为我国家居产品设计的相关领域提供一定的参考。
[Abstract]:With the rapid development of social science and economy, the products tend to be homogenized day by day. With the improvement of living standard, people's view of consumption and values have changed greatly. Nowadays, people pay more and more attention to the enjoyment of spirit and culture, and the development of products is more and more diversified and humanized. As an item closely related to people's daily life, household products play an important role in the pursuit of spiritual enjoyment. When consumers buy household products, they no longer only pay attention to the function and value of the products, but also pay more and more attention to the intrinsic value of the products. The emergence of new materials and technologies has inspired and supported designers in their design. Through the organic combination of material, color and modeling, the product is endowed with emotion and meaning, which can satisfy consumers' pursuit of spiritual level and realize the harmony between human and machine and environment. At present, the consumer occupies the dominant position of the economic society, the product digitization, the informationization has changed our life style, has brought the new survival significance. The product interprets this kind of new existence significance through the emotion expression, the designer not only injects the practical function and the form esthetic feeling to the product, but also adds the cultural connotation and the interest characteristic, realizes the humanized design. Turn the product into the carrier of semantic communication in the information society. As a symbolic symbol, the product realizes the communication of information, and the product semantics plays an important role in the communication of design meaning. Product semantics is a discipline that studies the symbolic characteristics of man-made forms in use situations and how to apply them in the industrial design industry. From the point of view of product semantics, this paper studies the visual image and cultural connotation of household product design. Through the reference and analysis of the existing literature and the field investigation of the home market, this paper summarizes the product meaning of the external ductility and connotation, material, texture, texture and other attributes; It is clear that different materials, colors, shapes and combinations produce different meanings, and summarizes the expression elements and design methods of product semantics, which provides a certain reference for the related fields of household product design in China.
【学位授予单位】：青岛理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TB472
本文编号：2372986
[Abstract]:With the rapid development of social science and economy, the products tend to be homogenized day by day. With the improvement of living standard, people's view of consumption and values have changed greatly. Nowadays, people pay more and more attention to the enjoyment of spirit and culture, and the development of products is more and more diversified and humanized. As an item closely related to people's daily life, household products play an important role in the pursuit of spiritual enjoyment. When consumers buy household products, they no longer only pay attention to the function and value of the products, but also pay more and more attention to the intrinsic value of the products. The emergence of new materials and technologies has inspired and supported designers in their design. Through the organic combination of material, color and modeling, the product is endowed with emotion and meaning, which can satisfy consumers' pursuit of spiritual level and realize the harmony between human and machine and environment. At present, the consumer occupies the dominant position of the economic society, the product digitization, the informationization has changed our life style, has brought the new survival significance. The product interprets this kind of new existence significance through the emotion expression, the designer not only injects the practical function and the form esthetic feeling to the product, but also adds the cultural connotation and the interest characteristic, realizes the humanized design. Turn the product into the carrier of semantic communication in the information society. As a symbolic symbol, the product realizes the communication of information, and the product semantics plays an important role in the communication of design meaning. Product semantics is a discipline that studies the symbolic characteristics of man-made forms in use situations and how to apply them in the industrial design industry. From the point of view of product semantics, this paper studies the visual image and cultural connotation of household product design. Through the reference and analysis of the existing literature and the field investigation of the home market, this paper summarizes the product meaning of the external ductility and connotation, material, texture, texture and other attributes; It is clear that different materials, colors, shapes and combinations produce different meanings, and summarizes the expression elements and design methods of product semantics, which provides a certain reference for the related fields of household product design in China.
【学位授予单位】：青岛理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：TB472
【参考文献】
相关硕士学位论文 前4条
1 段宏斌;3C产品的外观语义表达研究[D];山东轻工业学院;2011年
2 张杰;创意家居产品的体验价值研究[D];上海交通大学;2009年
3 赵建国;产品设计的情境构建及语义生成[D];湖南大学;2009年
4 谢小庆;家居产品的幽默性设计研究[D];北方工业大学;2013年
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