闭环供应链再制造策略及模式研究

发布时间：2018-03-31 17:44

本文选题：回收再制造　切入点：闭环供应链　出处：《西南交通大学》2014年硕士论文

【摘要】：近年来,随着环境的恶化和资源的匮乏以及环保意识的上升、法律手段的加强和政府政策的促进,再制造越来越受到关注。开环供应链在再制造利益及政府政策的驱使下逐渐向闭环供应链发展。一般情况下,对闭环供应链的研究都是直接假定其能够带来利润,而没有考虑开环供应链向闭环供应链的转变程中所受到的诸多因素的影响,如产品差异性、消费者认可度、成本、回收限制、政府政策、市场规模等。本文综合以上因素研究单级闭环供应链的制造商再制造策略。研究表明,单级闭环供应链下,只要产品同质,制造商就会进行再制造。而在产品异质下,再制造决策不仅受到单位回收再制造成本的影响,还受到市场上消费者对再制品认可度的影响,因此,在产品异质下,新产品和再制品互相蚕食,如果再制品将新产品完全蚕食,那么制造商就只生产再制品,反之亦然,否则,两种产品在市场中就呈现竞争状态。单级闭环供应链主要研究制造商进行制造和销售情形。现实情境下,产品一般是由零售商进行销售,因此,有必要进一步对二级闭环供应链的不同回收再制造策略及模式进行研究。通过对不同回收再制造模式的研究发现,零售商回收再制造模式下新产品和再制品的定价都小于制造商和第三方回收再制造模式,说明零售商回收再制造模式能够让利消费者,使消费者得到实惠。另外,研究发现,谁进行回收再制造就对谁有益。零售商和第三方回收再制造模式下闭环供应链的效益更高。制造商回收再制造模式相较于另外两种模式来说,更节约资源,更低碳环保。而当市场上存在环保型消费者时,环保消费者的比例会影响制造商对产品批发价的定价策略,进而影响零售商对产品销售价的定价。
[Abstract]:In recent years, with the deterioration of the environment, the scarcity of resources and the rising awareness of environmental protection, the strengthening of legal means and the promotion of government policies, remanufacturing has attracted more and more attention.The open-loop supply chain develops to the closed-loop supply chain driven by the remanufacturing benefits and government policies.In general, the research on closed-loop supply chain assumes directly that it can bring profit, but does not consider the influence of many factors in the process of transition from open-loop supply chain to closed-loop supply chain, such as product difference, consumer acceptance, etc.Cost, recovery limits, government policy, market size, etc.This paper studies the manufacturer remanufacturing strategy of single-stage closed-loop supply chain.The research shows that the manufacturer will remanufacture as long as the product is homogeneous in the single-stage closed-loop supply chain.Under product heterogeneity, remanufacturing decision is affected not only by the cost of unit recovery and remanufacture, but also by the consumers' acceptance of remanufactured products in the market. Therefore, under product heterogeneity, new products and remanufactured products eat each other.If remanufactured products completely eat new products, then manufacturers will only produce remanufactured products, and vice versa, otherwise, the two products will be competitive in the market.Single-stage closed-loop supply chain is mainly concerned with manufacturing and sales of manufacturers.In reality, the products are generally sold by retailers. Therefore, it is necessary to further study the different recycling and remanufacturing strategies and models of the two-stage closed-loop supply chain.Through the research of different recycling and remanufacturing models, it is found that the pricing of new products and remanufactured products is smaller than that of manufacturers and third parties, which shows that retailers can make consumers benefit by recycling and remanufacturing models.Benefit consumers.In addition, the study found that recycling and re-manufacturing is beneficial to who.Retailers and third-party recycling and remanufacturing mode of closed-loop supply chain is more efficient.The manufacturer's recycling and remanufacturing model is more resource-efficient and less carbon-friendly than the other two.When there are environment-friendly consumers in the market, the proportion of environment-friendly consumers will affect the manufacturer's pricing strategy of wholesale price of products, and then affect the pricing of retailers on the price of product sales.
【学位授予单位】：西南交通大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F274;F713.2

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