CBNB公司的供应链管理研究

发布时间：2019-03-20 14:24

【摘要】：在竞争日益激烈的市场环境下，供应链管理已成为外贸企业的生存支柱与利润源泉。供应链管理的主要目标是：提高利润、降低成本、提高服务质量和响应速度。为了更好地适应国内外经济形势和市场竞争格局的变化，传统贸易企业必须主动在现有供应链管理模式基础上进一步优化升级，以挖掘内部和外部的潜力，巩固企业自身核心业务竞争力，，并向供应链的上下游合理拓展，加强供应链稳定性，以提高市场竞争力，降低交易风险，获得更高利润。本文通过对外贸企业CBNB公司(主要核心业务进口铁矿砂)的供应链管理现状为样本进行分析，在整合内部供应链管理以及外部横向供应链管理的相关概念及理论基础上，评估CBNB公司当前供应链管理的成熟度，根据企业内、外部环境变化的趋势，从可持续发展的角度，发现其当前供应链管理方式和供应链运营效率中存在的不足，探讨对其进行优化并实现科学供应链管理的策略和具体方案，力求为同样期望由传统贸易型经营模式升级为拥有完整供应链管理结构型科学经营模式的其他贸易企业提供一定的借鉴。经过研究，本文认为目前CBNB公司的供应链管理具有其自身较好的基础，从部门设置、上下游客户及业务流程控制、货物仓储管理方式和资金管理体系上来看，基本适合自身的经营管理目标和具体业务运作体系。但随着市场经济内外部环境的变动、公司业务模式的不断发展，CBNB公司应进一步培养科学的供应链管理意识，使企业的优质资源更集中服务于优势核心领域，通过与上下游及横向的第三方企业间形成牢固的成熟的供应链管理模式，以谋求更高层次的竞争力，达到共赢共利的目的。
[Abstract]:In the increasingly competitive market environment, supply chain management has become the survival pillar and profit source of foreign trade enterprises. The main objectives of supply chain management are to increase profits, reduce costs, improve service quality and responsiveness. In order to better adapt to the changes in the domestic and foreign economic situation and market competition pattern, traditional trading enterprises must take the initiative to further optimize and upgrade on the basis of the existing supply chain management model, in order to tap the internal and external potential, In order to improve the market competitiveness, reduce the transaction risk and obtain higher profits, the core business competitiveness of enterprises should be consolidated and the supply chain should be reasonably expanded to the upper and lower reaches of the supply chain to enhance the stability of the supply chain. This paper analyzes the status quo of supply chain management of CBNB Company (main core business import iron ore) as a sample. On the basis of integrating the concepts and theories of internal supply chain management and external horizontal supply chain management, this paper analyzes the current situation of supply chain management of foreign trade enterprise, which is the main core business imported iron ore. This paper evaluates the maturity of CBNB's current supply chain management. According to the changing trend of internal and external environment, from the perspective of sustainable development, it finds out the deficiencies in its current mode of supply chain management and the efficiency of supply chain operation. To explore strategies and concrete solutions for optimizing and implementing scientific supply chain management, This paper tries to provide some reference for other trade enterprises which expect to upgrade from traditional trade mode to scientific management mode of supply chain management. After research, this paper thinks that the supply chain management of CBNB Company has its own good foundation, from the department setup, upstream and downstream customers and business process control, cargo warehousing management and capital management system, Basically suitable for their own business management objectives and specific business operation system. But with the change of the internal and external environment of the market economy and the continuous development of the company's business model, CBNB Company should further cultivate the scientific consciousness of supply chain management, so that the high-quality resources of the enterprise can be concentrated in the core areas of advantage. Through forming a firm and mature supply chain management model with upstream and downstream and horizontal third-party enterprises in order to seek a higher level of competitiveness to achieve the goal of win-win and benefit-for-all.
【学位授予单位】：宁波大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F274;F752

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