标志性政府运作型展览会对城市展览业发展的负面效应——以广交会为例

发布时间：2018-06-14 17:07

本文选题：标志性事件 + 政府运作型展览会　；参考：《当代经济管理》2017年01期

【摘要】：无论国内外,对事件影响研究均是热点课题之一,西方学者对事件社会影响关注较多,而国内较热衷于经济影响,其中又以正面效应居多。展览会是事件领域重要组成,而1957年在广州举办至今一年两届的广交会,属于典型的标志性政府运作型展览会。研究从经济视角,通过文献分析、深度访谈等方法,探讨了广交会对城市展览业发展的负面效应。结果显示:广交会通过利率实现及体系运作对广州展览业形成挤出效应,实际造成挤出效应的是后者;广交会从规模、展品及品牌三方面对其他展览会形成遮蔽效应;对城市展览业发展有重要影响的保障体系资源往广交会倾斜,造成虹吸效应。最后,构建了标志性政府运作型展览会对城市展览业发展的三重负面效应框架。
[Abstract]:Both at home and abroad, the research on the impact of events is one of the hot topics. Western scholars pay more attention to the social impact of events, but domestic more keen on economic impact, among which the positive effect is the majority. The exhibition is an important part of the event field, and the Canton Fair, which was held twice a year in Guangzhou in 1957, belongs to the typical iconic government operation exhibition. This paper discusses the negative effects of Guangzhou Fair on the development of urban exhibition industry from the perspective of economy, through literature analysis, in-depth interviews and other methods. The results show that the Guangzhou Fair has the effect of crowding out the exhibition industry through the realization of interest rate and the operation of the system, and the latter is actually the cause of the extrusion effect, and the Guangzhou Fair has a sheltering effect on other exhibitions from the aspects of scale, exhibits and brands. The siphon effect is caused by the siphon effect caused by the resources of the guarantee system which has important influence on the development of the city exhibition industry. Finally, the paper constructs the framework of triple negative effects of iconic government operation exhibition on the development of urban exhibition industry.
【作者单位】：华南理工大学;
【分类号】：F299.22;;F269.27

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