主题演绎在博览会设计中核心位置的定位研究
发布时间：2018-08-17 16:01
【摘要】： 2010年5月,以“城市,让生活更美好”为主题的世界博览会即将在上海拉开帷幕,届时,全球的关注点将聚焦中国。在上海世博会184天的展览期间,“城市,让生活更美好”这一主题将充分展示城市文明的发展成果,交流城市的发展经验和传播先进的城市理念。我们作为观赏者,参观上海世博会是一次难能可贵的机会,不踏出国门就可以看遍世界精彩的文明,体验科技的魅力,让我们感受到世博会“展示和交流人类不同时期文明、文化成果”的魅力。 世博会作为现代博览会的先驱者,发展至今经历了从单一性展览到多元化展示,从展品分类到主题体系,从注重展品向注重理念的发展过程。其中最受关注的则是从展品分类到主题体系的转变,这些转变的背后是由于人们对人类文明进程观念的转变,而动力则是来自社会生产结构的变化和社会发展的需求。 世博会主题的确定性,展览内容的不确定性,以及演绎形式的艺术性,给举办世博会的不同国家、民族,提供了丰富的想象力和创造力。同时,与主题密切相关的主题演绎的地位也日益突出,它一方面使主办方把重心放在主题构思和内容策划上,另一方面丰富了展示的内容,各种展示要素要围绕主题展开生动演绎。 所以主题是博览会的灵魂。主题演绎则是一个体系,是贯穿博览会的整体框架、内容和过程的指导。能否把主题演绎好,成为办好博览会的关键。
[Abstract]:In May 2010, the World Expo with the theme "better City, better Life" will open in Shanghai, where global attention will be focused on China. The theme of "better City, better Life" during the 184 days of Expo Shanghai will fully demonstrate the development achievements of urban civilization, exchange urban development experience and spread advanced urban ideas. As a spectator, visiting the Shanghai World Expo is a valuable opportunity. Without stepping out of the country, we can see the wonderful civilization of the world, experience the charm of science and technology, and let us feel that the Expo "shows and communicates the civilizations of different periods of mankind." The charm of Cultural achievements As the pioneer of the modern exposition, the Expo has experienced the development process from single exhibition to diversified exhibition, from exhibit classification to theme system, from emphasizing exhibits to paying attention to ideas. Among them, the most attention is paid to the changes from the classification of exhibits to the thematic system. Behind these changes are the changes in the concept of human civilization process, and the motive force is the change of social production structure and the demand of social development. The certainty of the theme of the Expo, the uncertainty of the content of the exhibition, and the artistry of the deductive form provide rich imagination and creativity for the different countries and nations hosting the Expo. At the same time, the status of theme deduction, which is closely related to the theme, is becoming increasingly prominent. On the one hand, it makes the organizers focus on the theme concept and content planning, on the other hand, it enriches the content of the display. All kinds of display elements should be performed vividly around the theme. So the theme is the soul of the fair. Theme deduction is a system that guides the whole frame, content and process of the Expo. Whether to deduce the theme well, becomes the key to run the exposition well.
【学位授予单位】：中国美术学院
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：F713.83
本文编号：2188164
[Abstract]:In May 2010, the World Expo with the theme "better City, better Life" will open in Shanghai, where global attention will be focused on China. The theme of "better City, better Life" during the 184 days of Expo Shanghai will fully demonstrate the development achievements of urban civilization, exchange urban development experience and spread advanced urban ideas. As a spectator, visiting the Shanghai World Expo is a valuable opportunity. Without stepping out of the country, we can see the wonderful civilization of the world, experience the charm of science and technology, and let us feel that the Expo "shows and communicates the civilizations of different periods of mankind." The charm of Cultural achievements As the pioneer of the modern exposition, the Expo has experienced the development process from single exhibition to diversified exhibition, from exhibit classification to theme system, from emphasizing exhibits to paying attention to ideas. Among them, the most attention is paid to the changes from the classification of exhibits to the thematic system. Behind these changes are the changes in the concept of human civilization process, and the motive force is the change of social production structure and the demand of social development. The certainty of the theme of the Expo, the uncertainty of the content of the exhibition, and the artistry of the deductive form provide rich imagination and creativity for the different countries and nations hosting the Expo. At the same time, the status of theme deduction, which is closely related to the theme, is becoming increasingly prominent. On the one hand, it makes the organizers focus on the theme concept and content planning, on the other hand, it enriches the content of the display. All kinds of display elements should be performed vividly around the theme. So the theme is the soul of the fair. Theme deduction is a system that guides the whole frame, content and process of the Expo. Whether to deduce the theme well, becomes the key to run the exposition well.
【学位授予单位】：中国美术学院
【学位级别】：硕士
【学位授予年份】：2010
【分类号】：F713.83
【引证文献】
相关硕士学位论文 前1条
1 包良婷;园林展主题演绎的探索[D];中国林业科学研究院;2012年
，本文编号：2188164
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