烟台城裕投资有限公司发展战略研究

发布时间：2018-02-08 10:05

本文关键词： 国有投资公司发展战略保障措施　出处：《中国海洋大学》2012年硕士论文　论文类型：学位论文

【摘要】：自上世纪八十年代以来,我国中央政府和各级地方政府组建了一批国有投资公司,专门从事基础建设投资和其他产业投资,顺应了国家经济体制市场化和投融资改革的需要,在调控国民经济布局和促进地方经济发展方面起到了重要作用。然而,国有投资公司自产生以来本身存在着种种不足,包括管理体制和公司治理架构不健全、投资领域受到宏观调控限制、人力资源管理相对落后、审计监察体系不完备、融资渠道和资金融通能力匮乏等等。同时伴随着我国国有资产管理体制改革的推进和国际经济金融格局的动荡,国有投资公司的外部环境也在发生着深刻的变化。烟台城裕投资有限公司作为烟台市主要国有投资公司之一,面对内部条件和外部环境的种种问题和挑战,急需一套适应自身条件的发展战略。本论文在学习吸收国内外战略管理研究理论的基础上,结合我国国有投资公司共性以及烟台城裕投资有限公司组织管理、资源条件、企业能力等各方面情况,通过PEST分析法研究其宏观环境,包括政治环境、经济环境、社会环境、技术环境,通过波特五力分析模型研究其竞争环境,通过SWOT分析法研究其优势、劣势、机会、威胁。在烟台城裕投资有限公司自身情况分析的基础上,从公司治理、投资运营、人才发展、资本运营、区域联盟几个方面为其量身打造一套具有可操作性的发展战略。本文还建议烟台城裕投资有限公司从引进战略投资者、建立全新监督体系、加强人力资源建设、建立综合性的绩效管理指标、营造和谐奋进的企业文化等方面工作入手,为发展战略有效实施提供有效支撑和保障。同时本文建议烟台城裕投资有限公司首先应通过股权多元化改革对公司治理结构进行改造来增加公司自主经营权利,之后再对其他战略层面进行实施。本文在理论上针对国有投资公司所具有的共同特点,为其未来发展提供一定的战略模式,在现实中为烟台城裕投资有限公司制定有针对性的发展战略,同时希望部分理论能在其他国有投资公司发展战略制定及未来改革实践方面提供参考。
[Abstract]:Since -20s, the central government and local governments at all levels have set up a number of state-owned investment companies specializing in investment in infrastructure construction and other industries, conforming to the needs of the marketization of the national economic system and the reform of investment and financing. It has played an important role in regulating the distribution of the national economy and promoting the development of the local economy. However, since its emergence, state-owned investment companies have had various shortcomings, including inadequate management systems and corporate governance structures. The investment field is restricted by macro-control, human resource management is relatively backward, and the audit and supervision system is not complete. The lack of financing channels and the ability to finance, and so on. At the same time, with the promotion of the reform of the management system of state-owned assets in China and the turbulence of the international economic and financial structure, The external environment of state-owned investment companies is also undergoing profound changes. As one of the main state-owned investment companies in Yantai City, Yantai Chengyu Investment Co., Ltd. is faced with various problems and challenges from its internal conditions and external environment. An urgent need for a set of development strategies adapted to their own conditions. On the basis of studying and absorbing the theories of strategic management at home and abroad, this paper combines the commonness of state-owned investment companies in our country and the organizational management, resource conditions, enterprise capability of Yantai Chengyu Investment Co., Ltd. The macro environment, including political environment, economic environment, social environment and technological environment, is studied by means of PEST analysis, competitive environment is studied by Porter's five-force analysis model, and its advantages, disadvantages and opportunities are studied by SWOT analysis. On the basis of analyzing the situation of Yantai Chengyu Investment Co., Ltd., from the aspects of corporate governance, investment operation, talent development and capital operation, This paper also suggests that Yantai Chengyu Investment Co., Ltd. should introduce strategic investors, establish a new supervision system, and strengthen the construction of human resources. The establishment of comprehensive performance management indicators, building a harmonious and progressive corporate culture and other aspects of the work, At the same time, this paper suggests that Yantai Chengyu Investment Co., Ltd. should first reform the corporate governance structure through equity diversification reform to increase the company's right to operate autonomously. Then carry on the implementation to the other strategic level. This article aims at the common characteristics of the state-owned investment companies in theory, and provides a certain strategic model for its future development. It is hoped that some of the theories can provide some references for the development strategy formulation and future reform practice of other state-owned investment companies.
【学位授予单位】：中国海洋大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F832.39;F272

【参考文献】