包商银行“包融通”供应链融资业务模式研究

发布时间：2018-02-11 03:33

本文关键词： 供应链金融创新分析管理　出处：《内蒙古大学》2012年硕士论文　论文类型：学位论文

【摘要】：随着我国商业银行市场的发展,银行同业间竞争不断加剧,业务创新成为提升银行竞争力的主要途径。加之近两年我国宏观调控政策的变化,尤其是对银行的信贷规模的管控力度加大。这就更加加大了银行业务创新难度和水平。供应链融资业务模式作为一种新兴的银行业务模式,近几年被很多银行采用,也有很多成功的案例。本文主要通过对包商银行“包融通”品牌供应链融资业务的业务模式、产品设计、分析与评价等方面进行阐述。主要的研究思路是首先引入供应链融资业务的理论基础,根据“包融通”供应链融资业务模式的设计思路、主要业务模式、风险管理措施、市场定位等方面对供应链融资业务进行介绍,并应用SwOT分析法进行全方面分析,最终得出结论,说明包商银行采取大力发展“包融通”供应链金融业务模式的策略是十分正确的,同时加强管理、增强创新力度才是业务有力发展的关键。
[Abstract]:With the development of commercial bank market in our country, the competition among banks intensifies, and business innovation becomes the main way to enhance the competitiveness of banks. In particular, the management of the credit scale of banks has been strengthened. This has increased the difficulty and level of innovation in banking business. As a new banking business model, the supply chain financing business model has been adopted by many banks in recent years. There are also many successful cases. This paper mainly expounds the business model, product design, analysis and evaluation of the financing business of the brand supply chain of the contractor bank. The main research idea is to first introduce the theoretical basis of the supply chain financing business. According to the design ideas, main business models, risk management measures and market positioning of the supply chain financing business model, this paper introduces the supply chain financing business, and applies the SwOT analysis method to analyze all aspects of the supply chain financing business. Finally, the conclusion is drawn that it is quite correct for the contractor bank to adopt the strategy of vigorously developing the supply chain financial business model, and at the same time to strengthen the management and innovation is the key to the development of the business.
【学位授予单位】：内蒙古大学
【学位级别】：硕士
【学位授予年份】：2012
【分类号】：F832.33

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