基于移动互联网时代财富管理新动向

发布时间：2018-03-14 16:05

本文选题：财富管理　切入点：移动互联网　出处：《上海交通大学》2015年硕士论文　论文类型：学位论文

【摘要】：财富管理行业发展空间巨大,根据招商银行《2013中国私人财富管理报告》数据:“2012年中国个人持有的可投资资产总体规模达到80万亿,年均复合增长率达到14%。中国高净值人群(可投资资产超过1千万的个人)的规模在逐年扩大,2012年中国的高净值人群数量超过70万人,人均持有可投资资产约3100万人民币,共持有可投资资产22万亿人民币。预计截止2014年6月,高净值人群可投资资产已达30万左右,这奠定了中国财富管理行业高速发展的基础。”近几年发展较好的财富管理公司都精准地找到了地位并迅速成长壮大。移动互联网的介入,部分颠覆了传统财富管理的模式,结合互联网的财富管理公司将有新的发展和突破,这轮财富管理行业伴随移动互联网的发展会加速和创新。同安投资旗下财富管理中心,致力于成为客户金融资产配置与投资专家,背靠同安投资在金融行业的雄厚优势,现已拥有高端客户近500人,同时拥有一批高素质人才队伍。但是,同安的财富管理中心相对于其他第三方财富公司来说,有很多不同之处,因此,必然要追求差异化的发展道路。在现在权益类市场蓬勃发展、移动互联网风生水起的背景下,同安投资的财富管理中心已经走在第三方财富管理行业的前沿。那么同安投资开展财富管理业务究竟面临哪些机会和挑战呢?
[Abstract]:The wealth management industry has a huge space to develop. According to China Merchants Bank's China Private Wealth Management report, "the total size of investable assets held by individuals in China reached 80 trillion in 2012," according to China Merchants Bank's China Private Wealth Management report. The average annual compound growth rate is 14%. The scale of China's high-net-worth population (individuals with investable assets exceeding 10 million) is expanding year by year. In 2012, the number of high-net-worth groups in China exceeded 700,000, and the per capita holding of investable assets was about 31 million yuan. The total amount of investable assets held is 22 trillion yuan. By June 2014, the number of investable assets in the high net worth group has reached about 300,000. This laid the foundation for the rapid development of the wealth management industry in China. "in recent years, the better-developed wealth management companies have all accurately found their position and grown rapidly. The involvement of the mobile Internet has partly overturned the traditional model of wealth management," he said. Wealth management companies combined with the Internet will have new developments and breakthroughs. This round of wealth management industry will accelerate and innovate along with the development of the mobile Internet. Committed to become a client financial asset allocation and investment experts, backed by Tongan investment in the financial industry strong advantages, now has nearly 500 high-end customers, at the same time has a group of high-quality personnel. Tongan's wealth management center is different from other third-party wealth companies, so it is necessary to pursue a differentiated development path. The wealth management center of Tongan Investment has been at the forefront of the third party wealth management industry. What opportunities and challenges do Tongan Investment face in carrying out wealth management business?
【学位授予单位】：上海交通大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F832.2

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