中国工商银行拓展非洲市场策略研究——兼谈后金融危机背景下的中非金融合作

发布时间：2018-10-31 15:49

【摘要】：尽管国际金融危机对非洲的资金流入、出口以及就业等形成了不利影响,但从全球角度来看,非洲在本轮危机中受到的冲击相对较轻,其金融市场的发展潜力巨大,因此仍是吸引中资机构投资的重要目标市场。为满足中资企业在开拓非洲市场过程中产生的金融服务需求,工行通过收购南非标准银行部分股权、并与其建立长期战略合作伙伴关系的方式进入了非洲银行业市场,这一收购无论是从投资回报、战略布局还是从中非经济往来的层次看,都是一个很成功的案例。为进一步推动中资银行在非洲的业务拓展,中国政府应从国家层面加大中非金融合作力度、妥善处理中非贸易摩擦问题以营造良好经营环境、引导和鼓励中资机构通过创新方式应对非洲市场日趋激烈的国际竞争等。
[Abstract]:Although the international financial crisis has had a negative impact on financial inflows, exports and employment in Africa, from a global perspective, Africa has been relatively vulnerable to the crisis and has great potential for development in its financial markets. Therefore, it is still an important target market for attracting Chinese-funded institutions to invest. In order to meet the financial services needs of Chinese enterprises in the process of opening up the African market, ICBC entered the African banking market through the acquisition of a partial stake in South African Standard Bank and the establishment of a long-term strategic partnership with it. The acquisition is a success story, both in terms of return on investment, strategic layout and the level of economic ties between China and Africa. In order to further promote the expansion of Chinese banks' business in Africa, the Chinese government should strengthen financial cooperation between China and Africa at the national level and properly handle Sino-African trade frictions in order to create a good business environment. To guide and encourage Chinese-funded institutions to cope with the increasingly fierce international competition in the African market through innovative ways.
【作者单位】：中国工商银行城市金融研究所;中国工商银行城市金融研究所国际市场与问题研究处;
【分类号】：F832.2;F834

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