舟山群岛新区海洋旅游业可持续发展研究

发布时间：2018-01-02 05:11

本文关键词：舟山群岛新区海洋旅游业可持续发展研究　出处：《经济研究参考》2017年37期 　论文类型：期刊论文

【摘要】：作为我国首个以海洋经济为主题的国家战略层面新区和我国首批旅游综合改革试点城市,浙江舟山群岛新区的旅游业发展进入新的历史阶段,如何推进舟山海洋旅游业由单一的滨海旅游向集滨海旅游、海岛旅游和海洋旅游为一体的综合海洋旅游转型成为极具现实意义的议题。为此,本文拟提出可持续发展的战略构想作为破题之道。本文以可持续发展理论为依据,运用SWOT分析法对舟山群岛新区实施海洋旅游业可持续发展战略进行优势、劣势、机遇和威胁分析,并在此基础上提出具有可行性意义的实现舟山海洋旅游业可持续发展战略目标的路径。
[Abstract]:As the first national strategic level new area with the theme of marine economy and the first batch of pilot cities of comprehensive tourism reform in China, the tourism industry of Zhoushan Islands New area in Zhejiang Province has entered a new historical stage. How to promote Zhoushan marine tourism from a single coastal tourism to a collection of coastal tourism, island tourism and marine tourism as one of the integrated marine tourism transformation into a very practical significance of the topic. This paper intends to put forward the strategic concept of sustainable development as a way to solve the problem. This paper is based on the theory of sustainable development. This paper analyzes the advantages, disadvantages, opportunities and threats of implementing the sustainable development strategy of marine tourism in the new area of Zhoushan Archipelago by using SWOT analysis method. On the basis of this, the paper puts forward a feasible way to realize the strategic goal of sustainable development of marine tourism in Zhoushan.
【作者单位】：舟山市财政局;
【分类号】：F592.7;P74
【正文快照】： 本文以可持续发展理论为依据,运用SWOT分析法对舟山群岛新区实施海洋旅游业可持续发展战略进行优势、劣势、机遇和威胁分析,并在此基础上提出具有可行性意义的实现舟山海洋旅游业可持续发展战略目标的路径。21世纪是海洋经济时代,许多滨海国家和城市纷纷开发海洋旅游产品,从最

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