全域旅游视角下舟山市海岛旅游开发研究

发布时间：2018-02-08 17:07

本文关键词： 全域旅游舟山群岛海岛旅游　出处：《浙江海洋大学》2017年硕士论文　论文类型：学位论文

【摘要】：舟山具备世界著名海洋旅游目的地在气候、生态、文化等方面的共同优势,是西太平洋的海上桥头堡,有条件构建北有夏威夷、西有马里亚纳群岛,东有舟山群岛的格局。从全国社会经济发展的格局角度上看,舟山群岛新区是我国批准的第四个国家级新区、国家旅游综合改革试点,据统计舟山有1390个岛屿,又地处长江三角洲,受到大城市的辐射带动作用,舟山市的海岛旅游业也越来越热。依托独特的区位优势、一流的气候生态资源和禀赋优良的旅游资源,融合深厚的观音文化,舟山有条件建成世界闻名的海岛旅游胜地。但目前舟山还存在着不少问题和差距,需要立足发展基础,依托核心优势,抢抓战略机遇,抓住全域旅游发展的大潮流,深入研究舟山海岛旅游存在的问题,并探讨出符合社会时代发展趋势的解决对策。本文从结构上由七个部分组成,第一部分为绪论,主要介绍了选取舟山海岛旅游这个主题,以及采用全域视角的背景及研究意义,并介绍了研究采用的方法。第二部分是对海岛旅游的国内外研究进行分析。第三部分是的本文中的全域旅游、海岛旅游的概念及旅游系统理论、可持续发展理论进行阐述。第四部分主要是介绍了舟山的基本情况,旅游业发展现状并分析了目前舟山海岛旅游存在的问题。第五部分是对舟山海岛旅游发展全域旅游的必要性和可行性的分析。探讨了各类矛盾集合导致舟山海岛旅游发展迫切需要运用全域旅游的理念。第六部分是本文的重点,针对上述海岛旅游存在的问题,结合全域旅游的发展理念,提出海岛旅游发展的对策,使海岛旅游发展践行创新、协调、绿色、开发、共享的理念,吸引更多的游客,并逐步打造国际型海岛。
[Abstract]:Zhoushan has the common advantages in climate, ecology, culture and other aspects of the world-famous marine tourism destination. It is a bridgehead in the western Pacific Ocean. It has the conditions to build Hawaii in the north and the Mariana Islands in the west. The pattern of Zhoushan Islands in the east. From the perspective of the pattern of social and economic development in the whole country, the New Zhoushan Islands area is the fourth state-level new area approved by our country. The pilot project of comprehensive national tourism reform shows that there are 1390 islands in Zhoushan, according to statistics. Located in the Yangtze River Delta, the island tourism industry in Zhoushan City is becoming more and more popular because of the radiation from big cities. Relying on its unique geographical advantages, it has a first-class climate, ecological resources and excellent tourist resources, and integrates the deep Guanyin culture. Zhoushan has the conditions to build a world-famous island tourist resort. But at present, there are still many problems and gaps in Zhoushan. It is necessary to base itself on the foundation of development, rely on its core advantages, seize the strategic opportunities, and seize the great trend of tourism development in the whole region. This article is composed of seven parts from the structure, the first part is the introduction, mainly introduces the theme of selecting Zhoushan island tourism. As well as the background and significance of using the global perspective, and introduces the methods used in the study. The second part is the analysis of the domestic and foreign research on island tourism. The third part is the global tourism in this paper. The concept of island tourism, the theory of tourism system and the theory of sustainable development are expounded. Part 4th mainly introduces the basic situation of Zhoushan. The present situation of tourism development and the existing problems in Zhoushan island tourism are analyzed. 5th part is an analysis of the necessity and feasibility of developing Zhoushan island tourism. Tourism development needs to use the concept of global tourism urgently. Part 6th is the focus of this paper. In view of the above problems of island tourism, combined with the development idea of the whole area tourism, the paper puts forward the countermeasures of island tourism development, so as to make the island tourism development practice the idea of innovation, coordination, green, development and sharing, so as to attract more tourists. And gradually build an international type of island.
【学位授予单位】：浙江海洋大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F592.7

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