基于MOA模型的武陵山区社区居民参与旅游扶贫研究

发布时间：2018-03-16 19:41

本文选题：MOA模型　切入点：社区参与　出处：《中央民族大学学报(哲学社会科学版)》2017年06期 　论文类型：期刊论文

【摘要】：文章基于MOA(动机Motivation-机会Opportunity-能力Ability)模型,研究社区参与旅游扶贫的影响因素以及对社区参与不同水平的影响,尝试构建社区参与旅游扶贫的MOA模型,运用结构方程模型进行分析与验证。结果表明:参与能力对社区参与具有显著的正向影响,且在社区参与旅游扶贫的MOA模型中处于重要地位;参与动机对社区参与不存在显著正向影响;参与机会、参与能力对参与动机存在显著正向影响,通过参与动机间接影响社区参与;在参与动机、参与机会、参与能力对社区参与三个不同水平的影响中,其中对诱惑式参与的影响最显著。为调动社区居民参与旅游扶贫的积极性,提升社区居民的参与能力,要健全完善利益分配机制,加大培训力度,创造社区居民参与旅游发展的良好大环境,加快社区脱贫致富的步伐。
[Abstract]:Based on Moa (motivation-opportunity opportunity-ability) model, this paper studies the influencing factors of community participation in tourism poverty alleviation and the influence of community participation on different levels, and tries to construct the MOA model of community participation in tourism poverty alleviation. The results show that the ability of participation has a significant positive impact on community participation and plays an important role in the MOA model of community participation in poverty alleviation. Participation motivation has no significant positive impact on community participation; participation opportunity, participation ability has a significant positive impact on participation motivation, through participation motivation indirectly affect community participation; participation motivation, participation opportunities, Among the three different levels of community participation, participation ability has the most significant influence on the seductive participation. In order to mobilize the enthusiasm of community residents to participate in tourism poverty alleviation and to enhance the participation ability of community residents, it is necessary to perfect the mechanism of benefit distribution. Strengthen training, create a good environment for community residents to participate in tourism development, accelerate the pace of community poverty.
【作者单位】：湖南师范大学旅游学院;
【基金】：湖南省社科基金项目(项目编号:16YBX012)研究成果
【分类号】：F323.8;F592.7

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