居民环境后果认知对保护旅游地环境行为影响研究

发布时间：2018-03-25 20:31

本文选题：环境后果认知　切入点：环保道德规范　出处：《中国人口.资源与环境》2014年07期

【摘要】：随着旅游业的快速发展及频繁爆发的自然灾害事件,越来越多的旅游地生态环境受到人为及非人为活动的干扰。生态环境是旅游业得以正常运行与进一步发展的基础之一,因此旅游地环境保护研究一直是学术界关注的焦点。本研究以旅游地社区居民为案例借助NAM模型(Norm Activation Model)研究居民环境后果认知对保护旅游地环境行为的驱动机制,并对青城山-都江堰与九寨沟居民样本进行对比分析。经多群组结构方程模型分析得到以下结果:①青城山-都江堰与九寨沟两组模型中均表现出因变量保护旅游地环境后果认知对环保道德规范作用最强,因变量灾害后果认知对环保道德规范影响次之,因变量旅游环境影响认知对环保道德规范无影响;②两组模型中环保道德规范作为中介变量均表现出对日常环保行为影响最强,对景区生态关注影响强度次之,对高级环保行为意愿影响强度最弱;③保护旅游地环境后果认知是影响居民实施保护旅游地环境行为最主要的环境后果认知维度;④青城山-都江堰居民保护旅游地环境后果认知对保护旅游地环境行为及行为意愿三个维度影响强度均大于九寨沟,而九寨沟居民灾害后果认知对保护旅游地环境行为及行为意愿三个维度影响强度均大于青城山-都江堰。旅游地环境管理要充分考虑和提高居民的合理利益,并加强环境、灾害意识与传统文化教育有利于激发居民主动实施环保行为,有利于旅游地环境可持续发展。
[Abstract]:With the rapid development of tourism industry and frequent natural disasters, more and more tourism ecological environment is disturbed by human and non-human activities. Ecological environment is one of the bases for the normal operation and further development of tourism. Therefore, the research on environmental protection of tourist destination has always been the focus of academic attention. This study studies the driving mechanism of residents' cognition of environmental consequences on the environmental behavior of tourist destination with the help of NAM model and NAM model. A comparative analysis of Qingchengshan-Dujiangyan and Jiuzhaigou residents' samples was made. The following results were obtained from the analysis of multi-group structural equation models: 1 Qingchengshan-Dujiangyan and Jiuzhaigou two groups of models showed dependent variables to protect tourism. Cognition of environmental consequences has the strongest effect on environmental ethics. The cognition of dependent variable disaster consequence had the second influence on environmental protection ethics, and tourism environment impact cognition had no effect on environmental protection ethics. In the two groups of models, environmental protection moral norms had the strongest influence on daily environmental protection behavior as intermediary variables. The influence intensity of ecological attention to scenic spots is the second, The cognition of environmental consequences of protecting tourist sites is the most important dimension of environmental consequences of environmental behavior of residents to protect tourism sites. 4 Qingchengshan-Dujiangyan residents protect tourist destinations. The influence of environmental consequence cognition on environmental behavior and behavior will of tourist destination is stronger than that of Jiuzhaigou. However, the impact of the cognition of disaster consequences on the environmental behavior and behavior will of Jiuzhaigou residents is stronger than that of Qingchengshan-Dujiangyan. The environmental management of the tourist destination should fully consider and improve the reasonable interests of the residents and strengthen the environment. Disaster consciousness and traditional culture education can stimulate residents to take the initiative to carry out environmental protection behavior and benefit the sustainable development of tourism environment.
【作者单位】：南京大学国土资源与旅游系;南京大学旅游研究所;阜阳师范学院信息工程学院;
【基金】：国家自然科学基金项目“突发危机事件对旅游目的地社会地理影响的时空模式研究:以大九寨沟地区为例”(编号:41171121)
【分类号】：X24;F592

【参考文献】