兴化市乡村旅游发展的现状、问题及对策研究

发布时间：2018-04-17 06:59

本文选题：乡村旅游 + 发展　；参考：《南京农业大学》2014年硕士论文

【摘要】：在欧美发达国家乡村旅游业发展较旱,发展已逐步趋向成熟。近年来,中国经济发展迅猛,城市化进程加速,一方面,城市居民人均可支配收入增加；另一方面,城市发展带来的环境污染以及千篇一律的城市景观,加之国家规定的法定节假日,以及乡村道路交通的改善,吸引着越来越多的城市居民选择乡村旅游的方式放松身心,在中国,乡村旅游逐步成为旅游业发展的新的热点问题。乡村旅游对于促进农民就业、农村经济可持续发展以及农村经济产业结构的调整都起到了重要的作用。兴化位于“沪宁杭”经济图强力辐射范围之内,2013年长三角地区的居民人均可支配收入达到了35000元,为兴化市乡村旅游业的发展提供了极具潜力的目标市场。同时,兴化作为江苏省历史文化名城和国家级生态示范区,水网遍布全境,拥有国家级的农业非物质文化遗产与丰富多彩的历史人文资源,具有发展乡村旅游业的先天优势。本文以兴化市乡村旅游发展的实际情况为研究背景,根据兴化市乡村旅游发展过程中存在的实际问题,提供相应的对策。首先,本文作者通过走访兴化的乡村旅游点了解兴化市乡村旅游发展的现状；第二,通过分析旅游局工作人员提供的相应的调查数据,以及与旅游局工作人员面对面以访谈形式的交流,根据兴化市乡村旅游发展的现状提炼出乡村旅游发展过程中存在的问题；第三,对兴化市乡村旅游发展现状进行反思,比对其他省市乡村旅游发展的优势经验,以及根据兴化市乡村旅游发展存在的实际问题提出相应对策。本文作者在本文的写作中运用了SWOT分析法,希望通过对兴化市乡村旅游发展现状的合理分析,准确定位发展过程中存在的问题,以期可以对兴化市乡村旅游的发展提供有针对性的解决办法,使得兴化市乡村旅游更好更快的发展。
[Abstract]:In the rural tourism development in developed countries is dry, the development has gradually matured. In recent years, China rapid economic development, city to accelerate the process, on the one hand, city residents per capita disposable income increase; on the other hand, city development has brought environmental pollution and the sameness of city landscape, and the legal the holidays, as well as the improvement of rural road traffic, attracting more and more city residents to choose rural tourism way to relax, in China, rural tourism has gradually become a new hot issue of tourism development. Rural tourism to promote the employment of farmers, rural economic sustainable development and industrial structure adjustment of rural economy have played an important the role of "Shanghai Nanjing Hangzhou". Xinghua is located in the economic map of the strong radiation within the scope of the Yangtze River Delta region in 2013 per capita disposable income reached 35000 yuan for. Provides a potential target market development of Xinghua rural tourism. At the same time, Xinghua as a historical and cultural city of Jiangsu province and the national ecological demonstration zones, water throughout the whole territory, with the national agricultural intangible cultural heritage and rich and colorful history of human resources, with the development of rural tourism based on the actual advantage. The development of rural tourism in Xinghua city as the research background, according to the practical problems of the development of rural tourism in Xinghua City, to provide the corresponding countermeasures. First of all, the author understands the present situation of rural tourism development in Xinghua city by visiting Xinghua rural tourism; second, the corresponding survey data provided by the analysis of Tourism Bureau staff. Along with the Tourism Bureau staff face to face interviews with the form of communication, according to the current situation of rural tourism development of Xinghua city rural tourism development have refined In the process of problems; third, to reflect the status quo of rural tourism development in Xinghua City, compared to other provinces and cities of rural tourism development experience, and put forward the corresponding countermeasures according to the actual problems existing in the development of rural tourism in Xinghua city. The author in the writing of this paper use the SWOT analysis method, hope that through reasonable analysis of the status of development rural tourism in Xinghua City, there are accurate positioning problems in the development process, in order to provide targeted solutions for the development of Xinghua rural tourism, rural tourism in Xinghua city to make better and faster development.

【学位授予单位】：南京农业大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7

【相似文献】