基于历史文化旅游案例的歙县徽州古城旅游发展策略研究

发布时间：2018-05-06 01:10

本文选题：历史文化旅游 + 歙县　；参考：《浙江大学》2017年硕士论文

【摘要】：历史文化街区的保护与利用是学界一直关注的问题,随着消费升级带来的全民旅游热,发掘历史文化价值以促进旅游业转型升级似乎成为各地政府再次关注历史文化街区保护与再利用的真正原因和投资动力,问题也随之而来。论文选题具有针对性,兼具理论与实践价值。本文首先以歙县徽州古城历史文化街区的旅游发展为研究目的,以历史文化街区的旅游开发案例分析作为研究手法,所选取的案例兼顾老牌历史文化街区的创新发展模式和一般历史街区的一般开发模式,广泛收集了各地代表性案例,发现商业化过度与同质化成为通病。以此为鉴,作者试图通过对歙县徽州古城的调研分析,试图找出一条能平衡保护与利用、本地居民与游客共享收益的发展策略。论文提出歙县徽州古城应从封闭走向开放,从注重观光转向体验的发展策略,从只注重游客转向同时关注本地市民居住生活环境质量提升的空间策略。
[Abstract]:The protection and utilization of historical and cultural blocks is a problem that the academic circles have always paid attention to. With the consumption upgrades brought about by the popular tourism heat, the exploration of historical and cultural values to promote the transformation and upgrading of the tourism industry seems to be the real cause and investment motivation of local governments to pay more attention to the protection and reuse of historical and cultural blocks. The topic is pertinent, both theoretical and practical value. This article first takes the tourism development of the historic and cultural block of the ancient city of Huizhou in Shexian as the research purpose, taking the case analysis of the tourism development of the historical and cultural blocks as the research technique. The selected cases take into account the innovation development pattern of the old historical and cultural blocks and the general opening of the general historical blocks. The author tries to find out a development strategy that can balance the protection and use of the local residents and the tourists to share the income. The paper proposes that the ancient city of Huizhou in Shexian should go from closed walk. The author tries to find out a strategy to balance the protection and use of the local residents with the tourists in Shexian. The development strategy of opening to the outside world, from tourism to experience, is to focus on tourists and focus on improving the living environment of local citizens.

【学位授予单位】：浙江大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F592.7

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