西安市骑行者休闲行为研究

发布时间：2018-06-17 17:48

本文选题：骑行 + 骑行者　；参考：《陕西师范大学》2014年硕士论文

【摘要】：近年来,随着人们生活水平的提高和闲暇时间的增加,人们的休闲意识不断成熟,骑行休闲作为一种高度自助、自主的新兴休闲方式在我国得到快速的发展。国外学者在骑行休闲的建设发展及理论研究方面积累了很多宝贵的经验,但是在研究内容上还停留在浅层次的概念界定和辨析、设施建立和线路的设计、开发模式探析和展望这三个方面上。国内学者对骑行休闲的研究刚刚起步,对骑行休闲主体——骑行者的群体特征了解的不够深入,缺乏对实践的指导意义。骑行休闲与所在地的经济、文化的发展水平有着密切的联系,具有一定的区域性特征,因此,对特定区域的骑行者行为特征进行实证分析,探索骑行者普遍性的行为特征具有重要的意义。本选题的主要目标有：(1)在相关文献分析的基础上对骑行行为进行梳理,以了解骑行的特殊性；(2)提取休闲行为的相关理论要素,及测量指标,建立骑行休闲行为研究的理论框架、问卷测量指标和模型构建；(3)确定实证调研区域,研究过程最终实现理论分析与实证研究相结合,进而提出骑行者休闲的限制因素及发展建议；(4)完成对骑行者总体行为特征的分析、不同群体的骑行者的休闲行为特征分析、休闲行为的结构关系分析,为政府及西安地区骑行休闲从业者的实际工作提供基础数据,并为其他地区骑行从业者提供参考,用以指导骑行休闲产业的健康发展。本选题的研究过程：在现有文献系统的分析、评价的基础上,确定了骑行者休闲行为及结构关系研究的主要描述和测量指标,结合骑行者休闲行为的特殊性,确定了其休闲行为研究的七个潜变量：休闲态度、休闲阻碍、休闲涉入、休闲偏好、休闲参与、休闲满意度和休闲意向,构建了骑行者休闲行为研究的理论模型,通过实证研究和数据分析,得出相关的研究结论。本文的主要研究结论有： (1)骑行、骑行者概念界定：骑行是以自行车为交通工具,前往有限的目的地,放慢游览速度,以获得深度体验的新兴休闲方式；骑行者是以私有或者租借自行车为交通工具,以休闲体验为主要目的,以骑行发现为主题,在骑行过程中不断探索、发现、感知,追求更高层次精神需求的旅游者。 (2)骑行者人口统计学特征：骑行者以男性为主；年龄以18岁-35岁的中青年为主；骑行者的受教育程度以本科、大专学历为主；大部分骑行者的月收入在2000以下,或2000-4000元之间；家庭结构以单身独居、与父母同住为主；职业以企事业单位管理人员、学生为主。 (3)骑行者总体行为特征：(骑行前)主要目的是缓解压力、结交朋友、增长知识,骑行休闲的阻碍主要是缺少合适的同伴、骑行基础设施欠缺、缺少与骑行相关的知识和技能,骑行休闲之前通过朋友获取信息,练习骑行技巧、不断投入时间、金钱、精力；(骑行中)道路偏爱土石路和泥路,住宿设施喜欢经济、亲近自然的野营帐篷,目的地偏爱未开发、欠开发的静谧之地,旅游决策中喜欢单独决定行程,喜欢结交当地人,骑行者休闲参与的时间长,频次高,但骑行花费具有经济性；(骑行后)骑行者满意程度最高集中在放松身心、交友交流上；推荐意愿和重游意愿比较强烈。 (4)不同群体的骑行者休闲行为特征：男性骑行者在休闲态度、休闲涉入、休闲参与满意度层面的感知高于女性；26-35岁、36-45岁骑行者的休闲阻碍大,但休闲参与的程度高；硕士学历与大专学历的骑行者在休闲偏好上存在显著差异；月收入2000-4000元的骑行者休闲阻碍较大,休闲涉入与休闲参与的程度最强；家庭结构为夫妻二人的骑行者在休闲涉入、休闲参与的程度最高：职业为自由职业的骑行者对休闲涉入、休闲参与与休闲满意度感知评价最高。 (5)各变量之间的关系研究：休闲阻碍对其他变量不存在显著的负向影响；休闲态度对休闲涉入、休闲偏好、休闲参与、休闲满意度有显著的正向影响；休闲涉入对休闲偏好、休闲满意度有显著的正向影响；休闲偏好对休闲满意度有显著的正向影响；休闲参与对休闲涉入有着正向的影响；休闲满意度对休闲意向有着正向的影响。本文的创新点：一是选题新,大陆学者研究骑行者休闲文章并不多见；二是研究视角创新,从休闲行为过程与结构关系的角度来研究骑行者的休闲行为,同时作者即是骑行休闲的参与者也是被调查对象,能对骑行者有较为深入的了解。
[Abstract]:In recent years, with the improvement of people's living standards and the increase of leisure time, the people's leisure consciousness is constantly mature. Riding leisure as a highly self-help and independent new leisure mode has been developed rapidly in our country. Foreign scholars have accumulated a lot of valuable experience in the development of riding leisure construction and theory research, but the foreign scholars have accumulated a lot of valuable experience. The research content still stays in the definition and discrimination of the concept of shallow level, the establishment of the facilities and the design of the line, the analysis and Prospect of the development mode. The domestic scholars have just started the study of riding leisure. It is not enough to understand the group characteristics of the rider, the rider, and lack the guiding significance to the practice. Leisure is closely related to the economic and cultural development level of the locality, and has some regional characteristics. Therefore, it is of great significance to carry out an empirical analysis on the behavior characteristics of the rider in a specific region and to explore the behavior characteristics of the cyclist's universality.
The main objectives of this topic are: (1) to comb the cycling behavior on the basis of relevant literature analysis in order to understand the particularity of cycling; (2) to extract the relevant theoretical elements of leisure behavior and measurement index, establish the theoretical framework for the study of riding leisure behavior, questionnaire measurement index and model construction; (3) determine the empirical research area, research The process finally realizes the combination of theoretical analysis and empirical research, and then puts forward the restrictive factors and development suggestions for the rider's leisure. (4) the analysis of the overall behavior characteristics of the riders, the analysis of the characteristics of the leisure behavior of the riders in different groups, the analysis of the structural relationship of the leisure behavior, for the government and the Xi'an area to ride the leisure practitioners. Provide basic data for practical work, and provide reference for other regional riding practitioners to guide the healthy development of riding leisure industry.
The research process of this topic: on the basis of the analysis and evaluation of the existing literature system, it determines the main description and measurement index of the leisure behavior and structure relationship of the rider. According to the particularity of the rider's leisure behavior, it determines the seven latent variables of the leisure behavior research: Leisure attitude, leisure hindrance, leisure involvement, leisure deviation. Well, leisure participation, leisure satisfaction and leisure intention, a theoretical model for the study of riders' leisure behavior is constructed, and the relevant research conclusions are obtained through empirical and data analysis.
The main conclusions of this paper are as follows:
(1) riding, rider concept: riding is a bicycle as a vehicle to travel to a limited destination, slow down the speed of sightseeing, to get a deep experience in a new way of leisure; the rider is a private or rent bicycle as a vehicle, a leisure experience as the main purpose, the riding discovery as the theme, in the process of cycling constantly. Explore, discover, perceive, pursue higher level spiritual needs of tourists.
(2) cyclists demographic characteristics: the rider is male mainly; the age is 18 years old and -35 years old; the degree of the rider's education is the undergraduate and college education; the monthly income of most riders is below 2000 or 2000-4000 yuan; the family structure is single and live with the parents; the occupation is a business. The management of the industry unit is the main student.
(3) the overall behavior characteristics of the rider: (before riding) the main purpose is to alleviate the pressure, make friends, increase knowledge, the obstacle of riding leisure is mainly the lack of appropriate companions, lack of riding infrastructure, lack of knowledge and skills related to riding, access to information through friends, practice riding skills, and constant input of time before riding leisure. Money, energy; (Qi Hangzhong) the road favors soil and stone road and mud road, accommodation facilities like economy, close to natural camping tents, the destination prefers undeveloped, undeveloped quiet place, tourism decisions like to decide the journey alone, like to make the local people, the rider takes a long time to take part in leisure and has a high frequency, but ride cost is economical; After riding, the satisfaction of the riders was most concentrated on relaxing the mind and body, making friends and communicating with each other; the willingness to recommend and the willingness to revisit were stronger.
(4) the characteristics of rider leisure behavior of different groups: male riders' perception of leisure attitude, leisure involvement, leisure participation and satisfaction level is higher than women; 26-35 years old, 36-45 year old riders have great leisure and leisure participation, and there are significant differences in leisure preference between master and college calendar. The riders who earn 2000-4000 yuan have the greatest leisure and leisure involvement and leisure participation, while the two riders with family structure are involved in leisure, and the leisure participation is the highest.
(5) research on the relationship between the variables: leisure barriers have no significant negative impact on other variables; leisure attitude has a significant positive effect on leisure involvement, leisure preference, leisure participation and leisure satisfaction; leisure involvement has a significant positive effect on leisure preference and leisure satisfaction; leisure preference has a significant effect on Leisure satisfaction. Leisure participation has a positive impact on leisure involvement; leisure satisfaction has a positive impact on leisure intention.
The innovation point of this article is: first, the topic is new, the mainland scholar studies the rider's leisure article not much. Two is the research angle of view innovation, from the angle of the leisure behavior process and the structure relation to study the rider's leisure behavior. At the same time, the author is the participant of the riding leisure and the object of investigation, and can have a more thorough understanding of the rider.
【学位授予单位】：陕西师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7

【参考文献】