大连市入境旅游市场结构分析及开发研究
发布时间：2018-08-02 07:53
【摘要】：大连市拥有着相对丰富的旅游资源，无论是人文方面还是自然方面都足以支撑大连市旅游业的发展。近几年大连市的入境旅游业发展势头比较强劲，正在逐渐的成为大连城市发展中规模较大的产业之一。然而经过分析研究后发现，大连市入境旅游虽然在辽宁省内处于“领头羊”的地位，但与国内热点旅游城市相比差距很大。在国家大力支持发展旅游业的这种局面之下，大连市应乘着这股“东风”，在扩大大连市旅游业原有优势的基础之上，努力促进大连市入境旅游业的发展。 本文在对大量材料进行分析后，首先对大连市入境旅游国内外的研究现状进行了较全面的调查与分析。运用了可持续发展理论、区域合作理论等对大连市入境旅游市场进行相关分析，在简单介绍大连市基本概况后，通过对大连市入境的客流量和外汇收入两方面的研究确定了大连市入境旅游在辽宁省内与全国范围内的地位，对大连市入境旅游的发展情况有了初步的认识。 运用地理图表、BCG矩阵等方法对大连入境旅游市场的时间结构、空间结构、入境游客的旅游动机和消费结构等各个方面进行分析总结，得出的结论是大连市入境旅游的年度变化值是不大的，在旅游的季节上具有一定的集中性，客源地市场主要集中在日本、韩国等国家和地区，且入境游客的消费结构也不太合理。 在对大连市入境旅游市场进行分析的基础上，分析大连市入境旅游市场存在的问题，调查大连市近年来入境旅游的建设情况，，为进一步开发大连市入境旅游市场提出了几点意见。例如，如何针对大连市的实际情况对大连市的入境旅游进行宣传、依据可持续发展理论制定大连市入境旅游市场可持续发展战略等。
[Abstract]:Dalian has relatively rich tourism resources, both in human and natural aspects are enough to support the development of tourism in Dalian. In recent years, Dalian's inbound tourism is developing strongly, and is gradually becoming one of the larger industries in Dalian. However, after analysis and study, it is found that although Dalian's inbound tourism is in the leading position in Liaoning Province, it is far behind the domestic hot tourist cities. Under the situation that the state strongly supports the development of tourism, Dalian should take advantage of this "Dongfeng" and make great efforts to promote the development of Dalian's inbound tourism on the basis of expanding its original advantages. After analyzing a lot of materials, this paper makes a comprehensive investigation and analysis on the present situation of Dalian's inbound tourism research at home and abroad. The sustainable development theory and regional cooperation theory are used to analyze the inbound tourism market of Dalian. After a brief introduction of the basic situation of Dalian, The status of Dalian inbound tourism in Liaoning Province and the whole country is determined by studying the passenger flow and foreign exchange income of Dalian, and the development of Dalian inbound tourism is preliminarily understood. This paper analyzes and summarizes the time structure, spatial structure, tourist motivation and consumption structure of the inbound tourism market in Dalian by using the method of geographical chart and BCG matrix. The conclusion is that the annual change value of Dalian's inbound tourism is small, and it has a certain concentration in the tourism season. The tourist market is mainly concentrated in Japan, South Korea and other countries and regions. And the spending structure of inbound tourists is not very reasonable. Based on the analysis of the inbound tourism market in Dalian, the problems existing in the inbound tourism market in Dalian are analyzed, and the construction of inbound tourism in Dalian in recent years is investigated. For the further development of Dalian inbound tourism market put forward several suggestions. For example, according to the actual situation of Dalian, how to publicize the inbound tourism of Dalian, and make the sustainable development strategy of Dalian inbound tourism market according to the theory of sustainable development.
【学位授予单位】：辽宁师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7
本文编号：2158719
[Abstract]:Dalian has relatively rich tourism resources, both in human and natural aspects are enough to support the development of tourism in Dalian. In recent years, Dalian's inbound tourism is developing strongly, and is gradually becoming one of the larger industries in Dalian. However, after analysis and study, it is found that although Dalian's inbound tourism is in the leading position in Liaoning Province, it is far behind the domestic hot tourist cities. Under the situation that the state strongly supports the development of tourism, Dalian should take advantage of this "Dongfeng" and make great efforts to promote the development of Dalian's inbound tourism on the basis of expanding its original advantages. After analyzing a lot of materials, this paper makes a comprehensive investigation and analysis on the present situation of Dalian's inbound tourism research at home and abroad. The sustainable development theory and regional cooperation theory are used to analyze the inbound tourism market of Dalian. After a brief introduction of the basic situation of Dalian, The status of Dalian inbound tourism in Liaoning Province and the whole country is determined by studying the passenger flow and foreign exchange income of Dalian, and the development of Dalian inbound tourism is preliminarily understood. This paper analyzes and summarizes the time structure, spatial structure, tourist motivation and consumption structure of the inbound tourism market in Dalian by using the method of geographical chart and BCG matrix. The conclusion is that the annual change value of Dalian's inbound tourism is small, and it has a certain concentration in the tourism season. The tourist market is mainly concentrated in Japan, South Korea and other countries and regions. And the spending structure of inbound tourists is not very reasonable. Based on the analysis of the inbound tourism market in Dalian, the problems existing in the inbound tourism market in Dalian are analyzed, and the construction of inbound tourism in Dalian in recent years is investigated. For the further development of Dalian inbound tourism market put forward several suggestions. For example, according to the actual situation of Dalian, how to publicize the inbound tourism of Dalian, and make the sustainable development strategy of Dalian inbound tourism market according to the theory of sustainable development.
【学位授予单位】：辽宁师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7
【参考文献】
相关期刊论文 前10条
1 银淑华;;俄罗斯旅华市场独特性分析及其开发策略选择[J];北京工商大学学报(社会科学版);2010年06期
2 石张宇;郭舒;于丽艳;;辽宁省入境旅游市场基本特征分析[J];商业研究;2006年22期
3 陈萍;张玉红;;重庆直辖十年入境旅游市场特征分析及趋势预测[J];重庆工商大学学报(西部论坛);2007年03期
4 李一玮;对入境旅游消费结构状况的分析与思考[J];国际经济合作;2004年07期
5 于洋;王尔大;刘爱琴;;入境旅游市场规模预测及拓展策略研究——以大连市为例[J];旅游论坛;2010年01期
6 高楠;马耀峰;李天顺;姜嫣;刘军胜;;1994年以来山西入境旅游区域差异特征及影响因素分析[J];干旱区资源与环境;2013年01期
7 贾茹,俞金国;大连市入境旅游市场分析[J];河北师范大学学报;2004年05期
8 王辉;林建国;姜斌;;大连市旅游与环境协调发展度分析[J];海洋环境科学;2006年01期
9 汪宇明;核心—边缘理论在区域旅游规划中的运用[J];经济地理;2002年03期
10 蒋小娟;徐虹;;我国入境旅游发展现状、趋势预测及策略分析[J];江西财经大学学报;2008年06期
本文编号：2158719
本文链接：https://www.wllwen.com/guanlilunwen/lvyoujiudianguanlilunwen/2158719.html
