韩国对华旅游服务出口贸易研究
发布时间：2018-12-14 00:20
【摘要】：1978年改革开放以来,中国的经济发展势头非常迅猛,国民收入逐年提高,这也使得出境旅游的需求越来越多了起来。韩国是中国的邻国,两国间一直保持着良好的外交关系,彼此的经济、文化方面交流非常密切,很多中国游客选择韩国为出境旅游的首选目的地。但是由于国际政治环境的巨变及国际旅游市场竞争日趋激烈,韩国旅游业也遇到了前所未有的挑战,韩中旅游业的良好的发展石头开始进入了一个冰冻期。本文通过文献分析方法,对韩国旅游业发展现状及问题点进行深入探讨,分析出韩国对中国旅游服务出口贸易的结构、政策及趋势。为进一步分析韩国对中国旅游服务出口贸易现状,利用对比分析、实证分析的方法,与日本和泰国关于旅游服务贸易进行国际竞争力比较,得出韩国旅游业国际竞争力的优点和缺点,并结合分析结果总结韩国对中国旅游服务出口贸易的影响因素及趋势。最后,针对分析结果提出改善韩国对中国旅游服务出口贸易提出加强对外旅游宣传、构筑旅游经营体制、打造全民旅游理念的建议。
[Abstract]:Since the reform and opening up in 1978, China's economic development is very rapid, the national income is increasing year by year, which makes the demand for outbound tourism more and more. South Korea is China's neighboring country, the two countries have maintained good diplomatic relations, economic and cultural exchanges are very close, many Chinese tourists choose Korea as the first destination for outbound tourism. However, due to the great changes in the international political environment and the increasingly fierce competition in the international tourism market, the South Korean tourism industry has also encountered unprecedented challenges, and the good development of Korean and Chinese tourism has begun to enter a frozen period. Through the method of literature analysis, this paper probes into the present situation and problems of tourism development in South Korea, and analyzes the structure, policy and trend of Korea's export of tourism services to China. In order to further analyze the current situation of South Korea's export of tourism services to China, using the method of comparative analysis and empirical analysis, this paper compares the international competitiveness of tourism services trade with that of Japan and Thailand. The advantages and disadvantages of the international competitiveness of Korean tourism are obtained, and the influence factors and trends of Korea's export of tourism services to China are summarized in combination with the results of the analysis. Finally, the paper puts forward some suggestions on how to improve South Korea's export trade of tourism services to China, such as strengthening foreign tourism propaganda, constructing tourism management system and creating the concept of national tourism.
【学位授予单位】：北京交通大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F593.126
[Abstract]:Since the reform and opening up in 1978, China's economic development is very rapid, the national income is increasing year by year, which makes the demand for outbound tourism more and more. South Korea is China's neighboring country, the two countries have maintained good diplomatic relations, economic and cultural exchanges are very close, many Chinese tourists choose Korea as the first destination for outbound tourism. However, due to the great changes in the international political environment and the increasingly fierce competition in the international tourism market, the South Korean tourism industry has also encountered unprecedented challenges, and the good development of Korean and Chinese tourism has begun to enter a frozen period. Through the method of literature analysis, this paper probes into the present situation and problems of tourism development in South Korea, and analyzes the structure, policy and trend of Korea's export of tourism services to China. In order to further analyze the current situation of South Korea's export of tourism services to China, using the method of comparative analysis and empirical analysis, this paper compares the international competitiveness of tourism services trade with that of Japan and Thailand. The advantages and disadvantages of the international competitiveness of Korean tourism are obtained, and the influence factors and trends of Korea's export of tourism services to China are summarized in combination with the results of the analysis. Finally, the paper puts forward some suggestions on how to improve South Korea's export trade of tourism services to China, such as strengthening foreign tourism propaganda, constructing tourism management system and creating the concept of national tourism.
【学位授予单位】：北京交通大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F593.126
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相关期刊论文 前10条
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