浙江省磐安县养生旅游研究
发布时间：2019-04-26 02:13
【摘要】：近年来，借旅游业发展的东风，浙江省磐安县养生旅游资源得到深层次开发，一大批新兴的旅游景点成为旅游者的首选，带动了磐安县旅游业的发展。本论文通过对磐安县养生旅游资源开发中存在的优势和开发现状的分析，在肯定其取得发展成就的基础上，阐明了制约磐安县养生旅游进一步发展的瓶颈问题并针对性地提出了相关对策，最后提出发展磐安县养生旅游的新理念，对塑造磐安县新旅游形象以及磐安县旅游未来的发展提供了良好借鉴。开展养生旅游的目的是保护完整的自然和文化养生系统，认识和欣赏自然和文化遗产。养生旅游是一种可持续化发展的旅游新形式。 本文在国内外养生旅游的相关理论及其发展现状的研究基础上，从养生旅游的概念、特点及其能开发的产品类型着手，结合经济学中的相关理论，通过问卷调查等研究手段，分析磐安县养生旅游市场发展的现状，结合市场需求与产品供给的调查情况，，从需求与供给两个方面对磐安县养生旅游市场进行了进一步的分析，找出磐安县养生旅游产业发展中存在的不足和问题，从而提出具体的发展对策和建议。
[Abstract]:In recent years, with the development of tourism, the tourism resources of Panan County, Zhejiang Province, have been deeply exploited. A large number of new tourist attractions have become the first choice for tourists, which has led to the development of Panan County's tourism industry. Based on the analysis of the advantages and current situation in the development of health-preserving tourism resources in Panan County, this paper affirms the achievements made in the development of tourism resources in Panan County. This paper expounds the bottleneck problems restricting the further development of Panan County's health tourism and puts forward relevant countermeasures. At last, it puts forward a new idea of developing Panan County's health maintenance tourism. It provides a good reference for shaping the new tourism image of Panan County and the future development of Panan County tourism. The purpose of health tourism is to protect a complete natural and cultural health care system and to recognize and appreciate natural and cultural heritage. Health tourism is a new form of sustainable development of tourism. On the basis of the research on the related theories and development status of health tourism at home and abroad, this paper starts with the concept, characteristics and product types of health tourism, combined with the relevant theories in economics, through the questionnaire survey and other research means, Based on the investigation of market demand and product supply, this paper makes a further analysis of Panan County health maintenance tourism market from the two aspects of demand and supply, and analyzes the current situation of health maintenance tourism market in Panan County, based on the investigation of market demand and product supply. The shortcomings and problems in the development of health-preserving tourism industry in Panan County were found out, and the concrete development countermeasures and suggestions were put forward.
【学位授予单位】：西北师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7
本文编号：2465667
[Abstract]:In recent years, with the development of tourism, the tourism resources of Panan County, Zhejiang Province, have been deeply exploited. A large number of new tourist attractions have become the first choice for tourists, which has led to the development of Panan County's tourism industry. Based on the analysis of the advantages and current situation in the development of health-preserving tourism resources in Panan County, this paper affirms the achievements made in the development of tourism resources in Panan County. This paper expounds the bottleneck problems restricting the further development of Panan County's health tourism and puts forward relevant countermeasures. At last, it puts forward a new idea of developing Panan County's health maintenance tourism. It provides a good reference for shaping the new tourism image of Panan County and the future development of Panan County tourism. The purpose of health tourism is to protect a complete natural and cultural health care system and to recognize and appreciate natural and cultural heritage. Health tourism is a new form of sustainable development of tourism. On the basis of the research on the related theories and development status of health tourism at home and abroad, this paper starts with the concept, characteristics and product types of health tourism, combined with the relevant theories in economics, through the questionnaire survey and other research means, Based on the investigation of market demand and product supply, this paper makes a further analysis of Panan County health maintenance tourism market from the two aspects of demand and supply, and analyzes the current situation of health maintenance tourism market in Panan County, based on the investigation of market demand and product supply. The shortcomings and problems in the development of health-preserving tourism industry in Panan County were found out, and the concrete development countermeasures and suggestions were put forward.
【学位授予单位】：西北师范大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F592.7
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