基于战略审计的ACCA战略实施研究

发布时间：2018-01-29 00:11

本文关键词： ACCA 民用航空市场分析战略审计总体战略战略实施风险管理　出处：《天津大学》2011年硕士论文　论文类型：学位论文

【摘要】：随着技术的发展、世界经济形势的变化和许多发达国家航空保护的结束,中国航空运输业面临着前所未有的变革时期。从与国外同行、国内其他交通工具间更加激烈的市场竞争,国内航空公司的重组与改制,“民航强国”发展战略的提出等,都意味着中国航空运输业进入了崭新的发展阶段。在生存与发展环境面临重大变化的形势下,作为为国内各航空公司及多家国外航空公司提供民航信息保障的中国航空结算有限责任公司,如何科学把握发展规律,主动适应市场和周围环境,制定系统的发展战略、及战略实施,是面临的十分重要而迫切的任务。鉴于此,本文从ACCA当前面临发展形势入手,对其发展战略及实施进行了系统的分析。全文共分七个部分,第一章为选题背景及意义;第二章为相关理论综述;第三章为中国民用航空市场研究;第四章为中国航空结算有限责任公司(ACCA)的职责定位及业务结构;第五章为ACCA的总体战略;第六章基于战略审计的ACCA战略实施。最后部分是结束语。本文目的是希望通过对ACCA战略审计实施研究,促进公司可持续发展,同时对行业相关企业管理者提供有益的思考。
[Abstract]:With the development of technology, the change of world economic situation and the end of aviation protection in many developed countries, China's air transport industry is facing an unprecedented period of change. Domestic other means of transportation more fierce market competition, domestic airlines restructuring and restructuring, "civil aviation power" development strategy and so on. It means that China's air transport industry has entered a new stage of development, in the survival and development of the environment facing major changes in the situation. As a national airline and many foreign airlines to provide civil aviation information protection limited liability company, how to scientifically grasp the law of development, actively adapt to the market and the surrounding environment. It is a very important and urgent task to formulate the system development strategy and implement the strategy. In view of this, this paper starts with the current development situation of ACCA. The thesis is divided into seven parts: the first chapter is the background and significance of the topic; The second chapter is a review of relevant theories. The third chapter is the research of China's civil aviation market. Chapter 4th is the responsibility and business structure of China Aviation Clearing Co., Ltd. Chapter 5th is the overall strategy of ACCA; Chapter 6th is the implementation of ACCA strategy based on strategic audit. The last part is the conclusion. The purpose of this paper is to promote the sustainable development of the company by studying the implementation of ACCA strategic audit. At the same time to the industry-related enterprise managers to provide useful thinking.
【学位授予单位】：天津大学
【学位级别】：硕士
【学位授予年份】：2011
【分类号】：F239.4;F562

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