万众云创新无边界特征及运作逻辑研究——以微信“众创”生态为例

发布时间：2018-06-15 23:52

本文选题：万众云创新 + 创新模式　；参考：《科技进步与对策》2016年18期

【摘要】：云创新与万众创新具有内在一致性,内涵基本相同,均要求组织边界模糊、内外部资源整合以及全方位、全时空、全社会、全要素创新。传统创新模式由于自有资源限制,研发周期长,很难快速取得创新成果;无边界的万众云创新模式可以整合企业内外部的无边界资源,将创新过程阶段化,充分利用创新主体的多重身份,实现产品快速创新。并且,万众云创新模式可以源源不断地吸引主体加入到产品创新和价值创造过程中来,形成利益导向机制、互动反馈机制和动态学习机制,打造稳定、交互和不断向前的云生态,微信"众创"生态的形成很好地体现了这一运作逻辑。
[Abstract]:Cloud innovation and mass innovation have internal consistency and the same connotation. They all require vague organizational boundaries, integration of internal and external resources, and all-dimensional, space-time, whole society, and all-factor innovation. Because of the limitation of its own resources and the long research and development cycle, the traditional innovation mode is difficult to obtain the innovation results quickly. The boundless multi-cloud innovation model can integrate the boundless resources inside and outside the enterprise, and make the innovation process stage. Make full use of the multiple identities of the main body of innovation to achieve rapid product innovation. Moreover, the multi-cloud innovation model can continuously attract the main body to join in the process of product innovation and value creation, and form a benefit oriented mechanism, an interactive feedback mechanism and a dynamic learning mechanism to create stability. Interactive and forward cloud ecology, the formation of WeChat's "Zhongchuang" ecology reflects this logic well.
【作者单位】：山东大学管理学院;
【基金】：国家社会科学基金重大项目(15ZDB157) 山东大学文科数据库项目(HSSDB1503)
【分类号】：F273.1;F49

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