华晨宝马的供应链管理问题研究

发布时间：2018-01-19 03:26

本文关键词： 供应链供应链管理供应商供应商选择　出处：《东北大学》2015年硕士论文　论文类型：学位论文

【摘要】：供应链管理是社会化大生产的产物,它作为经济的纽带和利润的源泉在全球的经济发展中扮演着至关重要的角色。随着全球化经济市场形成了一体化,供应链的管理将企业之间的竞争转化为供应链之间的博弈。一些学者通过深入挖掘与研究,在不断发展的物流知识体系中,对供应链管理有着更深入的理解。他们以一个核心企业作为研究对象,将其产业链的上游企业和下游的企业看为一个整体,围绕着这个核心研究对象,研究与分析它的信息流,物流和资金流。从采购原材料开始,制成中间产品以及最终产品,最后由销售网络系统把最终产品送到客户的手中。目前华晨宝马的供应链管理是以宝马集团的供应链管理为基础,即以满足生产持续不间断的运转,既而实现其供应链成本的最优化为原则。通过持续改进(CIP),降低采购成本,优化制造流程,降低原材料,在制品以及成品的库存,缩短交货周期等等手段,进而实现其产品成本的最优化。可以说这个原则针对于生产制造型企业来说定位是准确的,但是在其具体的实施过程中,以及某些具体的操作环节当中,可以进一步对其进行优化。本文通过对华晨宝马的供应链管理的分析与研究和对华晨宝马汽车有限公司供应链管理构架的研究,以及对企业目前供应链管理存在的问题进行深入的剖析,继而由点及面的概括总结出目前大多数制造企业,在供应链管理策略中存在的主要问题,主要对华晨宝马汽车有限公司供应链管理的区域性差异,信息化差异以及国产化进程等几方面遇到的问题进行分析。通过具体问题具体分析原则给出优化方案,减少企业在供应链管理成本中存在的浪费,对于存在同样问题的企业给出借鉴的意义。最后,对本文进行了总结,给出了未来的供应链管理的发展方向与展望。
[Abstract]:Supply chain management (SCM) is the product of socialized mass production, which plays an important role in the global economic development as the economic link and profit source. The management of supply chain transforms the competition between enterprises into the game between supply chains. Some scholars through digging and studying in depth in the continuous development of logistics knowledge system. Supply chain management has a deeper understanding. They take a core enterprise as the research object, the upstream and downstream enterprises of its industrial chain as a whole, around this core research object. Research and analyze its information flow, logistics and capital flow. Starting with purchasing raw materials, make intermediate products and final products. At last, the final product is sent to the customer by the sales network system. At present, the supply chain management of brilliance BMW is based on the supply chain management of BMW Group, that is to meet the continuous continuous operation of production. Through continuous improvement to reduce the cost of purchasing, optimize the manufacturing process, and reduce the inventory of raw materials, products in process and finished products. It can be said that this principle is accurate for manufacturing enterprises, but in its specific implementation process. And some specific operational links, it can be further optimized. Through the analysis and research of BMWs supply chain management and the study of the supply chain management framework of brilliance BMW Motor Co., Ltd. And the existing problems of supply chain management in enterprises are deeply analyzed, and then the main problems in supply chain management strategy of most manufacturing enterprises are summarized by the summary of points and aspects. This paper mainly analyzes the regional differences, informatization differences and localization process of the supply chain management of brilliance BMW Co., Ltd. The optimization scheme is given through the concrete analysis principles of the specific problems. In order to reduce the waste in the cost of supply chain management, the paper gives the significance of reference for enterprises with the same problems. Finally, this paper summarizes the development direction and prospect of supply chain management in the future.
【学位授予单位】：东北大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F274;F426.471

【相似文献】