基于细分市场的共同物流商业模式创新路径研究
发布时间:2018-03-21 21:18
本文选题:细分市场 切入点:共同物流 出处:《商业经济研究》2016年05期 论文类型:期刊论文
【摘要】:共同物流一直是解决环境污染与能耗过高等问题的主要方法,已经得到世界认同,它之所以得到发展,和商业模式、管理策略、标准运作等各种创新路径有着直接关系。面对世界物流的发展压力,我国物流业发生了很多改变,这种改革主要表现在创造价值的形式与获取上,极大地促进了第三方物流业的发展,不再拘泥于传统的仓储、运输、供应、市场份额以及规模竞争,而是拓展发展空间与整合创新水平的竞争。因此,拥有创造力、能贯彻内外因素的现代商业模式成了细分市场下的物流企业能否取得竞争优势的核心因素。本文借助商业模式的理论分析,通过评价细分市场的共同物流商业模式,希望为细分市场的共同物流商业模式创新路径构建提供支撑。在一体化创新服务、健全信息范围、完善知识共享、挖掘供应链服务的条件下,为共同物流合作,提供云技术与网络合作平台;在低成本高效率的工作模式中,帮助客户提高自我价值。
[Abstract]:Common logistics has always been the main solution to the problems of environmental pollution and excessive energy consumption. It has been recognized by the world. It has been developed, business models, and management strategies. In the face of the pressure of the development of world logistics, many changes have taken place in the logistics industry of our country, which is mainly manifested in the form of value creation and the acquisition of value. Has greatly contributed to the development of the third-party logistics industry, no longer confined to traditional warehousing, transportation, supply, market share and scale competition, but to expand the space for development and integration of innovative level of competition. The modern business model, which can carry out the internal and external factors, has become the core factor of whether the logistics enterprise can obtain the competitive advantage under the subdivision market. This paper, with the help of the theory analysis of the business model, evaluates the common logistics business model of the subdivision market. Under the conditions of integrated innovation service, perfect information scope, perfect knowledge sharing, excavate supply chain service, we hope to provide support for the construction of common logistics business model innovation path. Provide cloud technology and network collaboration platform to help customers improve their self-value in low-cost and high-efficiency work mode.
【作者单位】: 上海工会管理职业学院;
【分类号】:F259.2
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