吉林省医药物流整合模式的构建研究

发布时间：2018-06-24 23:01

本文选题：医药物流 + 整合模式　；参考：《长春工业大学》2015年硕士论文

【摘要】：随着医药经济的迅猛发展,医药行业的竞争日益激烈,物流作为第三利润源泉已经变得越来越重要,物流的发展将成为企业间竞争的焦点。目前,国家正在推行医药生产经营企业的GMP、GSP认证工作,目的是为了对混乱的医药市场局面进行有效治理,规范整个医药商业的生产经营能力。根据医药物流十二五规划,国家在未来几年内形成1—3家年销售额过千亿的全国性大型医药商业集团,20家年销售额过百亿的区域性药品流通企业；药品批发百强企业年销售额占药品批发总额85%以上,药品零售连锁百强企业年销售额占药品零售企业销售总额60%以上；连锁药店占全部零售门店的比重提高到2/3以上。县以下基层流通网络更加健全。骨干企业综合实力接近国际分销企业先进水平。面对激烈的市场竞争和医药物流企业生存环境的日益恶劣,我国的医药生产经营企业必须走”特色发展”的道路,即以内涵发展为基本动力,切实提高企业核心竞争力。因此,有必要用科学的方法和体系,对吉林省医药物流企业的管理现状进行客观的、科学的、准确的审视和考察,认识国内外医药物流企业的生存和发展状况,明确企业自身的优劣势及在行业中的位势,制定适合自我发展的医药物流整合模式,为管理层提供切实可行的提高企业竞争能力的框架和思路。在此背景下,站在现代物流的角度,全面考察吉林省医药行业发展现代物流的现实意义和有利条件,并以此为切入点,实现医药行业在现代物流的平台上的合理规划、整合,保障医药行业的健康发展,不但具有理论价值,也具有现实意义。本课题将从现有医药物流的现状出发,剖析我国现有的医药物流模式,提出物流实体配送中心与电子交易场的整合模式,为吉林省医药行业提供一些可供借鉴的方法,从而为保障人民群众用药的合法权益做出贡献。
[Abstract]:With the rapid development of pharmaceutical economy, the competition of pharmaceutical industry is becoming increasingly fierce, logistics as the third source of profits has become more and more important, the development of logistics will become the focus of competition among enterprises. At present, the government is promoting the GMPU GSP certification of pharmaceutical production and management enterprises, in order to effectively manage the chaotic situation of the pharmaceutical market and standardize the production and management ability of the whole pharmaceutical business. According to the 12th Five-Year Plan of Pharmaceutical Logistics, in the next few years, the country has formed 1-3 large national pharmaceutical commercial groups with annual sales of more than 100 billion yuan and 20 regional drug circulation enterprises with annual sales exceeding tens of billions; The annual sales volume of the top 100 drug wholesale enterprises accounts for more than 85 percent of the total drug wholesale volume, the annual sales volume of the top 100 drug retail chain enterprises accounts for more than 60 percent of the total sales volume of the drug retail enterprises, and the proportion of the chain drugstores accounts for more than 2 / 3 of the total retail stores. County below the grass-roots distribution network more sound. The comprehensive strength of backbone enterprises is close to the advanced level of international distribution enterprises. Faced with the fierce market competition and the increasingly bad living environment of the pharmaceutical logistics enterprises, the pharmaceutical production and management enterprises in our country must take the road of "characteristic development", that is, taking the connotation development as the basic motive force and improving the core competitiveness of the enterprises. Therefore, it is necessary to use scientific methods and systems to examine and inspect objectively, scientifically and accurately the current management situation of pharmaceutical logistics enterprises in Jilin Province, so as to understand the survival and development of pharmaceutical logistics enterprises at home and abroad. The advantages and disadvantages of the enterprise and its position in the industry are clearly defined, and the medical logistics integration model suitable for the self-development is formulated to provide the management with a feasible framework and train of thought to improve the competitive ability of the enterprise. In this context, from the perspective of modern logistics, the realistic significance and favorable conditions of the development of modern logistics in the pharmaceutical industry of Jilin Province are comprehensively investigated, and as a starting point, the rational planning and integration of the pharmaceutical industry on the platform of modern logistics can be realized. To ensure the healthy development of the pharmaceutical industry, not only has theoretical value, but also has practical significance. This subject will proceed from the current situation of pharmaceutical logistics, analyze the existing medical logistics model in China, put forward the integration model of logistics entity distribution center and electronic trading field, and provide some methods for the pharmaceutical industry of Jilin Province to use for reference. So as to protect the legitimate rights and interests of the people to make a contribution to medication.
【学位授予单位】：长春工业大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F426.72;F252

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