“中国制造2025”背景下体育用品制造业供给侧结构性改革思考

发布时间：2018-02-10 22:19

本文关键词： 品牌影响力制造业资本产业结构贸易竞争力补短板去杠杆　出处：《体育与科学》2017年03期 　论文类型：期刊论文

【摘要】：供给侧结构性改革为实现"中国制造2025"提供了具体思路和策略支撑。本文对"中国制造2025"背景下体育用品制造业供给侧结构性改革进行研究,认为:我国体育用品制造业是伴随着体育全球化以及中国制造业的背景衍生出来的,存在着价格低、数量大、处于产业链低端、品牌创新与特色不足、消费者忠诚度低等弊端。破局之策在于从劳动力、资本、技术和制度等供给要素入手,从生产领域加强优质供给、减少无效供给、扩大有效供给推进我国体育用品制造业去产能、降成本;解决好"僵尸企业"带来的产能过剩问题。最大的阻碍就是解决由此而过剩的人力资源的出路,要以科技创新和人力资本投入为先导,推进体育用品制造业补短板;通过转变增长方式多管齐下去产能,推动体育用品制造业去杠杆。
[Abstract]:The supply-side structural reform provides concrete ideas and strategic support for the realization of "made in China 2025". This paper studies the supply-side structural reform of the sporting goods manufacturing industry under the background of "made in China 2025". It is believed that the sports goods manufacturing industry in our country is derived from the background of sports globalization and Chinese manufacturing industry, with low price, large quantity, low end of the industrial chain, insufficient brand innovation and characteristics. The solution to this problem is to start with the supply elements of labor force, capital, technology and system, and to strengthen the supply of high quality in the field of production so as to reduce the ineffective supply. To expand the effective supply of sports goods and promote the removal of production capacity and reduce costs in our country's sporting goods manufacturing industry; to solve the problem of overcapacity caused by "zombie enterprises"; the biggest obstacle is to solve the way out of the resulting surplus human resources. Under the guidance of scientific and technological innovation and human capital investment, we should push forward the sports goods manufacturing industry to make up for the shortcomings, and push the sports goods manufacturing industry to deleverage by changing its growth mode and taking a multi-pronged approach to the production capacity.
【作者单位】：安徽农业大学体育部;吉林体育学院;
【分类号】：G80-05

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