体育特色小镇:供给侧改革背景下体育产业跨界融合的实践探索

发布时间：2018-07-07 21:32

本文选题：体育产业 + 体育特色小镇　；参考：《武汉体育学院学报》2017年06期

【摘要】：体育特色小镇作为体育产业供给侧改革的创新实践,是体育产业跨界融合的新模式,对于新型城镇化和健康中国建设具有重要意义。运用文献资料、实地调查、专家访谈等研究方法,探讨体育特色小镇的本质内涵、价值作用及产业融合要素并提出一些方略举措。从社会治理、产业融合、新型城镇化、全民健身等视角对体育特色小镇进行多维度解读,认为体育特色小镇有利于加快体育产业的转型升级、扩大有效供给和促进产业跨界融合。产业关联、制度供给、消费需求和科技发展是体育产业跨界融合的基本要素。提出做好科学规划、明确体育产业定位、优化资源配置、加强跨界融合、完善运营管理和重视动态评估等策略来建设体育特色小镇。
[Abstract]:As the innovation practice of the sports industry supply-side reform, the sports characteristic town is a new model of the sports industry crossing the border, which is of great significance to the new urbanization and the healthy construction of China. By using the methods of literature, field investigation and expert interview, this paper discusses the essential connotation, value function and industry integration elements of sports characteristic town, and puts forward some general measures. From the perspectives of social governance, industrial convergence, new urbanization, national fitness and so on, this paper interprets the sports characteristic town in many dimensions, and thinks that the sports characteristic town is conducive to speeding up the transformation and upgrading of the sports industry. Expand effective supply and promote cross-border integration of industries. Industrial connection, institutional supply, consumption demand and scientific and technological development are the basic elements of cross-border integration of sports industry. In order to build a small town with sports characteristics, scientific planning, clear positioning of sports industry, optimizing allocation of resources, strengthening cross-border integration, perfecting operation management and attaching importance to dynamic evaluation are put forward in this paper.
【作者单位】：武汉体育学院经济与管理学院;武汉体育学院研究生院;
【基金】：国家社科基金青年项目(14CTY010)
【分类号】：G80-05

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