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茶文化新价值——论文化创意产业大发展下的现代城市礼品设计

发布时间:2018-09-19 15:59
【摘要】:文化创意产业是"大众创业万众创新"的重要组成部分,有着重要的历史意义。城市礼品设计正是基于文化创意产业的新型创意形式,有利于城市发展和文化宣传。茶文化是中国传统文化之一,其文化内涵和历史底蕴深厚。将茶文化融入到现代城市礼品设计之中,有利于城市礼品设计坚守民族特色,发挥中国传统。同时由于茶文化有"道法自然"的内涵,使得城市礼品设计带有明显的生态观念,这对城市礼品设计有着巨大的启示意义。茶文化对现代城市礼品设计的影响和作用,正是中国茶文化不断适应时代发展的开拓之举,旨在提升茶文化的当代价值。在文化创意产业大发展的趋势下,中国茶文化会发挥更大的文化价值,这是茶文化的文化能量,更是中国传统文化的历史魅力。
[Abstract]:Cultural and creative industry is an important part of mass innovation, which has important historical significance. Urban gift design is a new type of creative form based on cultural creative industry, which is beneficial to urban development and cultural propaganda. Tea culture is one of Chinese traditional culture, its cultural connotation and historical background is profound. The integration of tea culture into modern city gift design will help the city gift design stick to national characteristics and bring Chinese tradition into play. At the same time, because tea culture has the connotation of "Taoism and nature", urban gift design has obvious ecological concept, which has great enlightenment to urban gift design. The influence and function of tea culture on modern urban gift design is a pioneering move of Chinese tea culture to adapt to the development of the times, aiming at enhancing the contemporary value of tea culture. Under the trend of great development of cultural and creative industries, Chinese tea culture will play a greater cultural value, which is the cultural energy of tea culture, but also the historical charm of Chinese traditional culture.
【作者单位】: 华北理工大学轻工学院;
【基金】:河北省文化厅2016年度河北省文化艺术科学科研青年项目《河北地域文化下的城市礼品设计策略研究》研究成果。项目编号:HB16—QN041
【分类号】:J505;TS971

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