基于购物场所体验的地下商业建筑设计研究

发布时间：2018-01-31 20:50

本文关键词： 地下商业空间地下商业环境场所体验　出处：《天津大学》2016年硕士论文　论文类型：学位论文

【摘要】：为了缓解建设用地的紧张,土地节约高效的开发显得尤为重要,而加快城市地下空间的开发是土地高效利用一个很好的方向,而把地下空间开发为商业则有利于提高土地利用的价值。地下商业空间因为处于地表以下特殊的环境中,其自然环境有着自身的特点,如无法自然采光、无法自然通风、主要依赖机械通风、室内潮湿、噪声不宜扩散等。这将导致处于这样空间中的顾客一系列不利的生理及心理影响,由于地下空间没有自然光的照视,人们无法通过光照的变化来感知时间的更迭,而地下空间的封闭性,人们很容易产生恐惧幽闭感。这些我们都可以通过一系列的技术手段来削弱它的不利影响,例如可以通过技术手段把天然光导入地下空间,采用下沉广场来打破地下空间的封闭感等等。电子商务的发展对传统的零售业带来了巨大的冲击,传统商业想要在竞争中胜出,只有强化其场所体验,即抓住体验性消费这个致胜法宝。场所作为人们活动的处所,并非只是一个客观空间的概念,它具有可识别性及认同性的特征,只有当空间被给予了文化上的含义时才有可能成为场所。本论文在场所理论的基础上结合环境心理学相关的内容,对地下商业的入口空间设计、公共空间设计、动线设计、室内设计及景观设计作了论述。论文最后通过对一个已经成功运营的大型商业项目上海“环球港”设计的分析,印证了本文理论在实际案例中的成功运用。
[Abstract]:In order to alleviate the tension of construction land, it is particularly important to develop land economically and efficiently, and speeding up the development of urban underground space is a good direction for the efficient use of land. The development of underground space for commercial is conducive to improve the value of land use. Underground commercial space because of the special environment below the surface, its natural environment has its own characteristics, such as the inability to natural lighting. No natural ventilation, mainly rely on mechanical ventilation, indoor humidity, noise should not spread, etc., which will lead to a series of adverse physical and psychological effects of customers in such a space. Because there is no natural light in underground space, people can not perceive the change of time through the change of light, and the closure of underground space. It is easy to create a fear of claustrophobia. These can all be mitigated by a series of techniques, such as the introduction of natural light into underground space. The development of electronic commerce has brought huge impact to the traditional retail trade. The traditional commerce wants to win in the competition, only strengthens its place experience. That is to say, it is not just a concept of objective space to grasp the experience consumption as a magic weapon to win people's activities. It has the characteristics of identifiability and identity. Only when space is given a cultural meaning can it become a place. This paper combines the content of environmental psychology based on the place theory to design the entrance space and public space of underground commerce. The paper discusses the design of mobile line, interior design and landscape design. Finally, the paper analyzes the design of a large commercial project, Shanghai "Global Port", which has been successfully operated. It confirms the successful application of this theory in practical cases.
【学位授予单位】：天津大学
【学位级别】：硕士
【学位授予年份】：2016
【分类号】：TU922

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