浅析跨境电商的发展现状、问题及对策

发布时间：2018-02-05 05:45

本文关键词： 跨境电商对外贸易新型消费　出处：《中国商论》2016年27期 　论文类型：期刊论文

【摘要】：21世纪以来全球正在掀起一场前所未有的销售环境技术变革,一种新型的消费模式正在改变着我们的生活,跨境电子商务逐渐被人们接受和广泛传播。以线上网络平台作为主要销售渠道的一种新型销售模式已成为现代对外贸易不断发展和变革的一个大方向,如何在跨境电子商务大环境中谋取自家企业的一席之地,已经成为大多数大规模企业和中小微企业研究的热点。本文以跨境电商的内涵为切入点,分析跨境电商发展现状和存在的问题,并在此基础上提出相关的策略和建议。
[Abstract]:Since 21th century, the world is setting off an unprecedented sales environment technology change, a new consumption pattern is changing our lives. Cross-border e-commerce has gradually been accepted and widely disseminated. A new type of sales model, which takes the online network platform as the main sales channel, has become a major direction of the continuous development and transformation of modern foreign trade. How to gain a place in the cross-border e-commerce environment has become the focus of most large-scale enterprises and small and medium-sized enterprises. This paper takes the connotation of cross-border e-commerce as the starting point. This paper analyzes the current situation and existing problems of cross-border e-commerce, and puts forward relevant strategies and suggestions.
【作者单位】：扬州工业职业技术学院;
【分类号】：F724.6;F752
【正文快照】： 当今互联网信息时代,跨境电子商务相关企业如雨后春笋般不断涌现,其不同于传统商业贸易的操作模式,得到了越来越多人的关注,使我国的外贸进出口得到了很好的发展。跨境电商是指分属于不同地区的商家与买手,通过线上平台互相达成交易、进行结算支付之后,运用跨境物流的形式将商

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