跨境电子商务知识产权治理:困境、成因及解决路径

发布时间：2018-03-15 02:38

本文选题：跨境电子商务　切入点：知识产权　出处：《中国流通经济》2017年10期 　论文类型：期刊论文

【摘要】：随着网络技术的迅猛发展,跨境电子商务业务呈"井喷"之势,其所涉及的知识产权问题错综复杂,在治理上也相应地出现许多困扰,这既有电子商务跨境需求与知识产权地域性保护之间冲突的根源性原因,又有技术创新加速与制度滞后、国际协调不足之间冲突的现实性原因,也有效率与公平冲突的理念性原因。为有效突破这种困境,构建跨境电子商务合理的知识产权治理关系,需要"多利益相关者对话",通过政府、跨境电商平台、知识产权权利人、各类民间集体力量四个主要层面从境内、境外领域共同参与治理,并加强各治理主体之间的多元相互合作,尤其是跨境电子商务知识产权关系中相对弱势方应积极借助行业协会、商会、著作权集体管理组织等各类民间集体力量提升自身实力。
[Abstract]:With the rapid development of network technology, cross-border e-commerce business has the tendency of "blowout". The intellectual property issues involved in it are complex, and there are many problems in governance. This is not only the root cause of the conflict between the cross-border demand of e-commerce and the regional protection of intellectual property, but also the reality of the conflict between the acceleration of technological innovation and the lag of the system, and the insufficient international coordination. In order to effectively break through this dilemma and build a rational intellectual property governance relationship for cross-border e-commerce, we need a "multi-stakeholder dialogue" through the government and cross-border e-commerce platforms. The owners of intellectual property rights and all kinds of folk collective forces are involved in governance from four main levels, both inside and outside the country, and strengthen the pluralistic and mutual cooperation among the various governing bodies. Especially in the relation of intellectual property rights of cross-border electronic commerce, the relatively weak parties should actively promote their own strength with the help of trade associations, chambers of commerce, copyright collective management organizations and other folk collective forces.
【作者单位】：集美大学工商管理学院;
【基金】：福建省中国特色社会主义理论体系研究中心项目“福建自由贸易区的知识产权战略研究”(FJ2015B035) 福建省社会科学规划项目“福建自贸区税收法律制度创新研究”(FJ2015B104)
【分类号】：F125;F724.6

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