农产品国际贸易中移动电子商务发展的困境及其应对

发布时间：2018-04-02 03:17

本文选题：农产品国际贸易　切入点：移动电子商务　出处：《农业经济》2017年08期

【摘要】：农产品虽是自给自足性很强的产品,至今农户生产的农产品仍主要用于自家消费,进入市场进行贸易的并不多,但毕竟也有相当部分,且随着城市化进程的加快、土地流转和农业规模化经营的推进,农产品的商品率在逐渐提升,而农产品国际贸易则成为农产品增值、农民增收的重要途径。在如今的信息化时代,农产品国际贸易主要通过移动电子商务来进行,移动电子商务已成为农产品国际贸易提高效率和效益的基本手段。但因农村移动信息服务设施的落后、农民移动电子商务知识的缺乏等诸多因素的限制,农产品国际贸易中移动电子商务发展却遭遇困境,需采取综合措施突围脱困。
[Abstract]:Although agricultural products are very self-sufficient products, so far the agricultural products produced by farmers are still mainly used for their own consumption, and trade into the market is not much, but after all, there is also a considerable part, and with the acceleration of the process of urbanization, With the promotion of land circulation and large-scale agricultural management, the commodity rate of agricultural products is gradually rising, while the international trade of agricultural products has become an important way to increase the value of agricultural products and increase the income of farmers. The international trade of agricultural products is mainly carried out through mobile electronic commerce, which has become the basic means to improve the efficiency and benefit of international trade of agricultural products. However, because of the backwardness of mobile information service facilities in rural areas, Due to the lack of knowledge of mobile electronic commerce and other factors, the development of mobile electronic commerce in the international trade of agricultural products has encountered difficulties, so it is necessary to take comprehensive measures to break through the difficulties.
【作者单位】：上海科学技术职业学院商贸管理学院;
【基金】：上海高等职业教育创新行动计划项目“上海科学技术职业学院电子商务骨干专业建设师资队伍建设”(项目编号:XM-01-02-02)
【分类号】：F323.7;F724.6;F752

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