L集团公司钢铁供应链集成服务模式研究
本文关键词:L集团公司钢铁供应链集成服务模式研究 出处:《北京交通大学》2014年硕士论文 论文类型:学位论文
更多相关文章: 钢铁贸易企业 供应链集成 集成服务模式 盈利分析
【摘要】:本文的研究主体L集团公司是一家大型钢铁贸易企业,由于近年来我国钢铁市场的低迷,钢铁行业产能过剩,全行业经营效益严重下降,导致许多钢铁贸易企业经营困难。再加之企业间的同质化竞争激烈,钢铁贸易企业亟需转型升级,找寻新的竞争优势。 本文首先通过对我国钢铁产业和钢铁供应链现状进行分析,总结得出现存问题。从传统钢铁贸易企业经营模式入手,结合钢铁产业现状分析得出目前我国钢铁贸易企业存在的突出问题。接着对国外优秀钢铁贸易企业经营模式和现状进行分析,总结得出钢铁贸易企业的发展方向。为了设计出最适合L集团公司的经营模式,根据公司实际情况进行了SWOT分析,并进行了发展战略选择和战略实施可行性分析。本文重点研究内容是结合供应链管理及供应链集成理论,为L集团公司分析并设计钢铁供应链集成服务模式。结合钢铁产业及钢铁供应链中存在的问题,提出基于需求“四要素”的集成服务模式框架,并分别对不同需求要素组合下的具体服务形式的内容进行分析并设计其运作模式。最后对供应链集成服务进行了效益分析,以订单融资服务为例定性和定量分析了其效益,并全面对各供应链集成服务形式进行了分析与比较。 通过分析和研究可以发现,供应链集成服务是更先进的服务形式。从客户需求出发,本文认为供应链集成服务是从采购到批发销售的全程解决方案,通过整合商流、物流、资金流、信息流完成组织实施。该服务形式一体化程度高,盈利节点多,客户稳定性高,是值得积极推进的一种可持续发展的经营模式。本文所设计的供应链集成服务模式还有待实践探索,希望本文的研究可以对我国转型中的钢铁贸易企业发展提供一定的参考和借鉴。
[Abstract]:In this paper, the research subject of the L group is a large iron and steel trade enterprises, due to the downturn in China's iron and steel market in recent years, the steel industry overcapacity, the industry profit decline seriously, the operational difficulties caused many steel trade enterprises. Coupled with the inter enterprise homogenization of competition, the steel trade enterprises need to upgrade, to find the new competitive advantage.
This paper on China's iron and steel industry and steel supply chain to analyze the status quo, summarize the existing problems. Starting from the traditional business model of steel trade enterprises, the combination of iron and steel industry status analysis of key problems of China's steel trade enterprises. Then carried on the analysis to the outstanding foreign steel trade enterprise management mode and the status quo, summarize the direction of development of iron and steel trade enterprises. In order to design the most suitable for L group company's business model, according to the actual situation of the SWOT analysis, and has carried on the feasibility analysis of the implementation of development strategy and strategy. The main contents of this thesis is the combination of supply chain management and supply chain integration theory for the analysis and design of L group company the iron and steel supply chain integration service model. Combined with the existing iron and steel industry and steel supply chain problems, put forward the integration requirements of the "four elements" based on The service model, and according to different demand factors under the combination of specific services in the form of content analysis and design of the mode of operation. At the end of the supply chain integration services for the benefit analysis, order financing services for patients with qualitative and quantitative analysis of its benefits, and the overall supply chain integration services in the form of comparison and analysis.
Through the analysis and study show that supply chain integration services is a more advanced form of services. Starting from the customer demand, the supply chain integration service from procurement to the whole wholesale sales solutions, through the integration of business flow, logistics, capital flow, information flow to complete the organization and implementation of the service. The degree of integration form of high profit the client node, high stability, is a kind of sustainable development is to actively promote the business model of integrated supply chain service mode. The design of this practice remains to be explored, I hope this study can turn on China's development of iron and steel trade enterprises in providing certain reference and reference.
【学位授予单位】:北京交通大学
【学位级别】:硕士
【学位授予年份】:2014
【分类号】:F274;F426.31
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