C电力公司企业文化建设体系优化研究

发布时间：2018-06-09 22:54

本文选题：C电力公司 + 企业文化　；参考：《山东财经大学》2014年硕士论文

【摘要】：随着市场经济的飞速发展,竞争对企业提出的要求越来越高。建立并健全优秀的企业文化是市场竞争范畴的差异化战役。每一个企业的发展都会逐渐形成它独特的企业文化,市场竞争也就是企业文化的竞争。因此,企业文化的建设慢慢引起人们的重视,引发人们进行更深层次的探讨和研究。电力行业是整个国民经济的基础和命脉,1949年新中国建立以后,中国的电力行业取得了长足的发展,电力供需形势经历了从过去的严重短缺到目前平衡发展的基本历程。这其中企业文化扮演了重要角色,为企业的发展提供了不竭动力。C电力公司在发展过程中,逐渐建立了自己独特的企业文化。但随着竞争的加剧,技术和管理的改革,原先的企业文化出现了一些新的问题。本文以理论阐述和实证分析为基础,主要使用文献研究、问卷调查等研究方法,以定量和定性相结合,实证与规范相结合为总体思路,运用管理学、经济学、社会学等方面知识,以C电力公司为研究对象,对公司的企业文化现状进行了调研,并提出了企业文化建设的优化方案。第一,对本文涉及的相关理论和概念进行了阐述。将国内、国外针对企业文化的研究进行总体述评,为本研究提供理论基础。第二,分析了电力行业的特点,并从外部影响因素和内部影响因素两个方面分析了电力行业对企业文化的要求,同时提出电力企业文化建设的具体内容。第三,通过调查问卷的方式,对C电力公司企业文化建设现状进行分析,肯定了公司统一企业文化建设取得的成果,同时又探讨了存在的问题。第四,对C电力公司企业文化建设体系优化的指导思想、原则和具体方案进行了阐述。第五,为保证企业文化建设体系的稳定运行,提出了相关的保障措施。通过本文的研究,笔者认为C电力公司的企业文化建设应以符合社会主义市场经济的发展,适应公司的发展需要,重视员工的基本利益为根本目的。C电力公司要着力于建立有理想的精神文化、以人为本的文化观念和严谨、创新的文化体系,推动、促进公司又好又快发展。并提出了一种较为系统的全面的公司企业文化建设体系评价与优化的方法,为企业管理者在企业文化建设问题上提供借鉴和思路。
[Abstract]:With the rapid development of market economy, competition to the enterprise put forward more and more high requirements. Establishing and perfecting excellent corporate culture is the difference campaign of market competition category. Each enterprise's development will form its unique enterprise culture gradually, the market competition also is the enterprise culture competition. Therefore, the construction of corporate culture gradually aroused the attention of people, causing people to carry out deeper discussion and research. The electric power industry is the foundation and lifeline of the whole national economy. After the establishment of new China in 1949, the electric power industry in China has made great progress, and the situation of power supply and demand has gone through the basic course from the severe shortage in the past to the balanced development at present. The corporate culture plays an important role and provides endless power for the development of enterprises. C Power Company has gradually established its own unique corporate culture in the process of development. But with the intensification of competition and the reform of technology and management, some new problems have appeared in the original corporate culture. Based on theoretical analysis and empirical analysis, this paper mainly uses literature research, questionnaire survey and other research methods, combining quantitative and qualitative, empirical and normative as the overall thinking, using management, economics, etc. Taking C Power Company as the research object, this paper investigates the present situation of corporate culture and puts forward the optimization scheme of enterprise culture construction. First, the related theories and concepts involved in this paper are expounded. The domestic and foreign research on corporate culture is reviewed, which provides a theoretical basis for this study. Secondly, the characteristics of electric power industry are analyzed, and the requirements of power industry for enterprise culture are analyzed from two aspects of external and internal factors, and the concrete contents of the construction of power enterprise culture are put forward at the same time. Thirdly, through the way of questionnaire, this paper analyzes the present situation of enterprise culture construction in C Power Company, affirms the achievement of unified enterprise culture construction, and probes into the existing problems at the same time. Fourthly, the guiding ideology, principle and concrete scheme of the optimization of enterprise culture construction system of C Power Company are expounded. Fifth, in order to ensure the stable operation of enterprise culture construction system, put forward the relevant safeguard measures. Through the research of this paper, the author thinks that the enterprise culture construction of C Power Company should be in line with the development of socialist market economy and meet the needs of the development of the company. C Electric Power Company should focus on the establishment of ideal spiritual culture, people-oriented cultural concept and rigorous, innovative cultural system to promote the company's good and rapid development. A more systematic and comprehensive evaluation and optimization method of corporate culture construction system is put forward, which can be used as a reference for enterprise managers in the construction of corporate culture.
【学位授予单位】：山东财经大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F270;F426.61

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