E公司企业文化建设研究

发布时间：2018-07-04 19:11

本文选题：建筑企业 + 企业管理　；参考：《华南理工大学》2014年硕士论文

【摘要】：企业文化不仅是企业的灵魂，更是企业重要的核心竞争力。建筑企业一般是劳动密集型企业，其施工地点的不固定性，工程项目的分散性，工作环境严重的地方制约性，产品的唯一性以及产品影响的深远性等等因素决定了其企业文化的建设也有别于其它企业。 E航务工程公司（本文简称“E公司”）是中国典型的大型建筑企业，自2003年公司着手构建企业文化以来，取得了良好的成绩。但是随着全球经济一体化中企业的跨国进程、当前的全球经济危机的冲击、新时代（90年代）员工的价值观冲突、老员工的退休引发的新老更替压力、企业规模的膨胀等因素给E公司的企业管理工作带来了巨大的挑战。而今，更是我国企业转型升级的关键时期，面对当前严峻的形势，E公司与其它中国的建筑企业一样，倍感战术乏力，其怎样通过企业文化的手段来改变现状有着重要的研究意义。通过研究，本文总结出当前E公司企业文化建设分为四个阶段，其企业文化建设取得很好的成效，其文化建设也有许多亮点，如有效实现公司形象标识的标准化和四标管理体系的统一、通过文化活动有效调动员工的积极性、“知行”项目的建设、“敏行”项目的实施、打造“全国模范职工之家”、以及传播渠道多样化，大力推到企业文化的发展等。E公司企业文化建设的不足主要表现在文化体系不完善、项目文化的建设是薄弱环节、公司用人还存在“关系”和有关制度落实不到位等等。本文通过研究E公司企业文化建设的现状与不足，分析其发展战略调整和国际化环境中的建筑项目管理对企业文化建设的影响，总结了E公司企业文化建设主要存在的问题：（1）企业文化体系不完善；（2）跨文化管理水平低下；（3）项目部是企业文化建设的薄弱环节等等，并为E公司企业文化建设的提出建议：完善企业文化体系（从文化框架、考核机制、创新机制三方面）、提高跨文化管理水平以及深入推进项目部文化建设。
[Abstract]:Corporate culture is not only the soul of enterprises, but also the core competitiveness of enterprises. Generally speaking, construction enterprises are labor-intensive enterprises. Their construction sites are not fixed, the projects are dispersed, and the working environment is severely restricted. The uniqueness of the product and the far-reaching influence of the product determine that the construction of its corporate culture is different from that of other enterprises. E Aviation Engineering Company ("E Company") is a typical large construction enterprise in China. Since 2003, the company began to build corporate culture, has achieved good results. However, with the transnational process of enterprises in the process of global economic integration, the impact of the current global economic crisis, the conflict of employees' values in the new era (1990s), the pressure of new and old turnover caused by the retirement of old employees, The expansion of enterprise scale and other factors have brought great challenges to the enterprise management of E Company. Now, it is a crucial period for the transformation and upgrading of Chinese enterprises. In the face of the current severe situation, like other construction enterprises in China, the company feels extremely weak in tactics. How to change the status quo by means of corporate culture is of great significance. Through the research, this paper concludes that the enterprise culture construction of E Company is divided into four stages, and its corporate culture construction has achieved good results, and its cultural construction has many bright spots. Such as effectively realizing the standardization of company image identification and the unification of the four standards management system, effectively arousing the enthusiasm of the staff through cultural activities, constructing the "knowledge and action" project, implementing the "Minxing" project, and creating the "National Model Workers' Home". As well as the diversification of communication channels, vigorously push to the development of corporate culture, etc., the lack of corporate culture construction of E company is mainly manifested in the imperfect cultural system, and the construction of project culture is a weak link. The company also has a "relationship" and the implementation of the system is not in place and so on. This paper analyzes the influence of the adjustment of development strategy and the construction project management in the international environment on the enterprise culture construction by studying the present situation and deficiency of the enterprise culture construction of E Company. The main problems in the enterprise culture construction of E Company are summarized: (1) imperfect corporate culture system; (2) low level of cross-cultural management; (3) Project department is the weak link of enterprise culture construction, and so on. It also puts forward some suggestions for the construction of enterprise culture in E Company: perfecting the enterprise culture system (from three aspects of cultural frame, examination mechanism and innovation mechanism), raising the level of cross-cultural management and advancing the cultural construction of the project department in depth.
【学位授予单位】：华南理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F270;F426.92

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