达芙妮公司培训效果提升策略研究
发布时间：2018-09-10 11:14
【摘要】：人力资源已经成为企业赢得竞争优势最重要的资源,在企业发展的过程中发挥着重要的作用,是企业实现战略目标的重要推力。但是,很多企业尤其是快速发展的连锁零售企业,多数时候开展的培训是随意和盲目的,缺少必要的培训需求调研与分析,忽视对业务的支持,又缺乏对培训效果的评估,久而久之培训就失去了它在企业的作用与价值,而最终培训在企业中也变成了可有可无的工作。 本文针对此问题,对具有一定代表性的连锁零售型的公司-达芙妮公司的培训效果评估进行了分析与研究,通过培训效果评估模型的学习与借鉴,得出达芙妮公司需采用科学的评估程序及选择适宜的评估模型：在对受训者评估时,达芙妮公司可参照菲力普斯的五级评估模型,而在对培训工作本身进行评估时,较为适宜的是CIPP模型。并采用定量与定性相结合的方法对达芙妮公司的培训现状进行评估与分析,最终了解达芙妮公司培训存在的主要问题：缺少有效的培训需求调研、培训未紧紧围绕企业战略发展,培训体系不完善等。依此对达芙妮公司培训效果的现状及存在的问题进行深层次分析,从而提出改善培训效果的有效策略与措施。 本文在对达芙妮公司的培训现状进行深入研究,总结有效的培训效果评估方案,并制定提升培训效果的策略。此研究不仅对达芙妮公司,相信对整个连锁零售行业的培训都有一定的参考价值。以此作为研究的重点,并力图创新。
[Abstract]:Human resource has become the most important resource for enterprises to win competitive advantage, which plays an important role in the process of enterprise development and is an important thrust for enterprises to achieve their strategic goals. However, many enterprises, especially the fast developing chain retail enterprises, most of the time carry out the training is random and blind, lack the necessary training needs research and analysis, ignore the support to the business, and lack the evaluation of the training effect. Over time, training loses its role and value in the enterprise, and the final training in the enterprise has become an optional job. In order to solve this problem, this paper analyzes and studies the training effect evaluation of Daphne Company, a representative chain retail company, through the study and reference of the training effect evaluation model. It is concluded that Daphne needs to adopt a scientific evaluation procedure and select an appropriate evaluation model: in evaluating the trainees, Daphne can refer to Phelps' level 5 assessment model, while evaluating the training work itself. CIPP model is more suitable. And using quantitative and qualitative methods to evaluate and analyze the training status of Daphne Company, finally understand the main problems of Daphne training: lack of effective training needs research. Training is not tightly around enterprise strategy development, training system is not perfect and so on. Based on this, the present situation and existing problems of Daphne's training effect are deeply analyzed, and the effective strategies and measures to improve the training effect are put forward. In this paper, the current training situation of Daphne Company is deeply studied, the effective training effect evaluation scheme is summarized, and the strategies to improve the training effect are worked out. This study is not only helpful to Daphne, but also to the whole chain retail industry. Take this as the focal point of the research, and try hard to innovate.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F426.8;F272.92
本文编号：2234279
[Abstract]:Human resource has become the most important resource for enterprises to win competitive advantage, which plays an important role in the process of enterprise development and is an important thrust for enterprises to achieve their strategic goals. However, many enterprises, especially the fast developing chain retail enterprises, most of the time carry out the training is random and blind, lack the necessary training needs research and analysis, ignore the support to the business, and lack the evaluation of the training effect. Over time, training loses its role and value in the enterprise, and the final training in the enterprise has become an optional job. In order to solve this problem, this paper analyzes and studies the training effect evaluation of Daphne Company, a representative chain retail company, through the study and reference of the training effect evaluation model. It is concluded that Daphne needs to adopt a scientific evaluation procedure and select an appropriate evaluation model: in evaluating the trainees, Daphne can refer to Phelps' level 5 assessment model, while evaluating the training work itself. CIPP model is more suitable. And using quantitative and qualitative methods to evaluate and analyze the training status of Daphne Company, finally understand the main problems of Daphne training: lack of effective training needs research. Training is not tightly around enterprise strategy development, training system is not perfect and so on. Based on this, the present situation and existing problems of Daphne's training effect are deeply analyzed, and the effective strategies and measures to improve the training effect are put forward. In this paper, the current training situation of Daphne Company is deeply studied, the effective training effect evaluation scheme is summarized, and the strategies to improve the training effect are worked out. This study is not only helpful to Daphne, but also to the whole chain retail industry. Take this as the focal point of the research, and try hard to innovate.
【学位授予单位】：兰州大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F426.8;F272.92
【参考文献】
相关期刊论文 前1条
1 王爱芝;;浅谈提升企业培训效果的途径[J];机械管理开发;2011年03期
，本文编号：2234279
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