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基于F公司战略联盟核心竞争力的研究

发布时间:2019-02-16 01:25
【摘要】:改革开放三十年,正是我国经济高速发展时期,中国许多企业不断地加入到战略联盟的实践当中来。对于这些现象,理论界也是迫切需要有关的理论来解释和阐明,发现并解决其中存在的一些问题,还要寻找战略联盟这样的形式和企业的成长的联系,并且要深入分析研究,来达到提升我国中小企业的核心竞争力的目的。企业战略联盟诞生于上世纪八十年代,一经提出,便得到了迅速的发展。当前,在组织结构层面已经是企业扩大规模、不断发展的重要形式。基于战略联盟产生、迅猛发展的大背景下,本文在充分运用战略联盟的基础理论的基础上,初步阐明F公司战略联盟的建立、发展的各种形式,研究该企业通过战略联盟来提升自身核心竞争力的各种途径、措施,深入分析该企业在企业战略建立的优劣势,借鉴、学习该企业在通过战略联盟形式提升企业核心竞争力的管理能力及水平,指导我国有关企业在当前全面改革浪潮下如何运用这一重要组织形式,解决部分中小企业战略发展过程中的某些瓶颈,从而使我国相关企业达到提升核心竞争力的目标。基于以上目标,本文首先对论文的选题背景,研究意义和研究思路进行了简明的阐述;第二章是对战略联盟理论与其核心竞争力予以简明阐述,在介绍西方学者对战略联盟研究的基础上,通过对战略联盟演进形式的描述及企业核心竞争力理论的提出,来分析战略联盟是如何激发企业核心竞争力提升过程的,由此得出战略联盟组织形式在企业战略发展过程中所具有的重要现实作用;第三章首先对F公司的背景、核心竞争力进行了分析,接着,对战略联盟建立的动因、战略联盟方式进行阐述,分析了F公司战略联盟建立的一些具体步骤;第四章则进一步以F公司战略联盟为例分析F公司横向战略和纵向战略联盟所形成的核心竞争力及其优势。第五章的内容主要是重点阐述F公司战略联盟的核心竞争力管理有关问题及注意事项,以此反思我国中小企业在建立战略联盟管理过程中的一些注意事项,从而大大提高我国企业建立战略联盟提升核心竞争力的实效性。
[Abstract]:During the thirty years of reform and opening up, it is the period of rapid economic development in China, and many Chinese enterprises have joined the practice of strategic alliance. For these phenomena, the theorists also urgently need relevant theories to explain and clarify, discover and solve some problems existing therein, and also look for the relationship between the forms such as strategic alliances and the growth of enterprises, and make in-depth analysis and research. To achieve the goal of improving the core competitiveness of small and medium-sized enterprises in China. The strategic alliance of enterprise was born in the 1980's of last century, once put forward, got rapid development. At present, in the level of organizational structure has been an important form of expanding scale and continuous development of enterprises. Based on the background of the emergence and rapid development of strategic alliance, this paper, on the basis of making full use of the basic theory of strategic alliance, preliminarily clarifies the various forms of establishment and development of strategic alliance in F Company. Through the strategic alliance to improve their core competitiveness of the various ways, measures, in-depth analysis of the advantages and disadvantages of the establishment of the enterprise strategy, Learn how to improve the management ability and level of the core competence of the enterprise through the strategic alliance, and guide the relevant enterprises in our country how to use this important organizational form in the current wave of overall reform. To solve some bottlenecks in the process of strategic development of some small and medium-sized enterprises, so as to achieve the goal of enhancing the core competitiveness of relevant enterprises in our country. Based on the above objectives, this paper first of all on the background of the topic, research significance and research ideas for a concise elaboration; The second chapter is a brief description of the theory of strategic alliance and its core competence. On the basis of introducing the western scholars' research on strategic alliance, the paper describes the evolution of strategic alliance and puts forward the theory of core competence of enterprises. To analyze how the strategic alliance stimulates the process of enhancing the core competitiveness of the enterprise, and draws the conclusion that the organizational form of the strategic alliance plays an important role in the process of the strategic development of the enterprise. In the third chapter, the background and core competence of F company are analyzed, and then, the motivation of establishing strategic alliance and the way of strategic alliance are expounded, and some concrete steps of establishing strategic alliance of F company are analyzed. The fourth chapter takes the strategic alliance of company F as an example to analyze the core competence and its advantages of the horizontal and vertical strategic alliance of F company. The fifth chapter focuses on the management of the core competitiveness of the strategic alliance of company F and points for attention, so as to reflect on some matters needing attention in the process of establishing the strategic alliance in the small and medium-sized enterprises of our country. Thus greatly improve the effectiveness of establishing strategic alliance to enhance the core competitiveness of Chinese enterprises.
【学位授予单位】:电子科技大学
【学位级别】:硕士
【学位授予年份】:2014
【分类号】:F272;F426.471

【参考文献】

相关期刊论文 前1条

1 戢守峰;;企业战略联盟风险防范体系的架构研究[J];管理学报;2006年01期



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