A外贸公司供应商管理诊断研究

发布时间：2017-12-31 22:27

本文关键词：A外贸公司供应商管理诊断研究　出处：《华南理工大学》2015年硕士论文　论文类型：学位论文

【摘要】：随着全球经济一体化的发展,外贸企业传统的经营模式已经无法适应不断变化的市场需求,单一的成本节约策略只会形成行业竞争的恶性循环。因此,不少公司已经开始寻求新的管理模式以突破持续发展的瓶颈。供应链管理是企业提高供应链效率、发挥优势的必由之路,而供应商作为供应链管理体系的源头,对其进行有效管理是公司发展至关重要的环节。A外贸公司是从事产品开发设计、采购、大量生产和质量控制的外贸型公司,以优良的品质和完善的服务取得了客户的信赖和支持。但是,公司在日常经营运作中缺乏对供应商进行有效的沟通和管理,逐渐出现采购成本上升、产品质量下降以及业绩下滑等严重问题。针对A公司的问题,本文首先根据竞争环境分析,确立该公司以相对低成本竞争优势以及对客户需求保持快速反应为发展目标。从分析供应商管理现状入手,通过访谈和问卷调查,分析诊断其在供应商管理方面存在的普遍问题及原因,然后使用波士顿四象限分析法识别其需要改进的四个关键环节为:供应商选择、供应商分类、供应商关系管理和信息共享。接着,组织专家团队评价和总结现有的供应商数据以获取更有效的供应商筛选指标,运用AHP层次分析法选择最优供应商;并运用供应细分的矩阵法对供应商进行了分类;针对不同类型的供应商进行有效的关系管理,以构建长期稳定的合作模式;在此基础上,建立与供应商信息共享的平台,加大信息共享激励的力度等一系列优化策略。最后制定了优化策略的实施保障计划,包括实施过程控制、实施的开展、效能审核以及持续改进四个方面,以确保相关措施能够有序、顺利开展,使A公司的供应商管理现状得以持续改善,逐步实现其供应商管理的有效变革。本文基于对供应链管理理论的研究,深入分析一家典型的外贸采购公司的供应商管理现状,详细阐述其存在的核心问题,然后结合定性和定量分析方法进行剖析并形成供应商管理的优化策略。希望能够改善该公司供应商管理效益从而提升竞争能力,同时亦希望为类似公司的供应商管理优化提供一些有意义的实用性参考。
[Abstract]:With the development of global economic integration, foreign trade enterprises in the traditional management model has been unable to adapt to changing market demand, vicious spiral single cost saving strategies will form the competition. Therefore, many companies have begun to seek a new management mode to break the bottleneck of sustainable development. Supply chain management is the enterprise to improve the efficiency of the supply chain, the only way which must be passed give full play to the advantages, but the supplier as a supply chain management system source, carries on the effective management is the critical link in.A development company foreign trade company is engaged in product development and design, procurement, production and quality control of foreign trade companies, with excellent quality and perfect service to obtain the trust and support of customers. However, the lack of communication and effective management of the supplier in daily operations, the gradual emergence of procurement costs, product quality Drop and the decline in the performance of other serious problems. Aiming at the problem of A company, based on the analysis of the competition environment, the establishment of the company at a relatively low cost competitive advantage and maintain a rapid response to customer demand for the development goals. Starting from the analysis of the current situation of supplier management, through interviews and questionnaires, analysis and diagnosis of common problems and reasons existing in its suppliers the management of the four key links and Boston using four quadrant analysis to identify the need for improvement: supplier selection, supplier classification, supplier relationship management and information sharing. Then, organize a team of experts to evaluate and summarize the existing supplier data to obtain more effective supplier selection index, we use the AHP analysis to choose the best supplier using matrix method; supply classification to classify suppliers; effectively closed for different types of suppliers The Department of management, to establish long-term stable cooperative mode; on this basis, the establishment of supplier information sharing and information sharing platform, increase the incentive strength of a series of optimization strategies. Finally the optimal strategy for the implementation of the plan, including the implementation of process control, the implementation of the development of performance audit and continuous improvement in four aspects. Relevant measures to ensure orderly, smoothly, make the status of supplier management of A company to continue to improve, and gradually realize the effective transformation of the supplier management. This paper studies the theory of supply chain management based on the in-depth analysis of the status of supplier management in a typical purchasing company, expounds the core problem of its existence, and then combined with the qualitative and the quantitative analysis method to analyze the formation and optimization of supplier management strategy. We hope to improve the supplier management so as to enhance the competitive benefits of the company At the same time, we also hope to provide some useful and practical reference for the optimization of supplier management in similar companies.

【学位授予单位】：华南理工大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F274;F752.6

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