基于区域比较的跨境电子商务发展研究

发布时间：2018-01-14 02:15

本文关键词：基于区域比较的跨境电子商务发展研究　出处：《沈阳工业大学》2017年硕士论文　论文类型：学位论文

【摘要】：近几年来我国整体的外贸水平由于受原材料、劳动力、汇率等诸多因素的影响,趋于整体放缓的趋势。虽然我国仍保持着全球第一贸易大国地位,但对外贸易的发展仍面临着前所未有的挑战。相比之下,跨境电子商务以迅猛的势头发展起来,并占我国国际贸易额的比重不断增加。为了充分发挥跨境电商的促进作用,本文主要分我国跨境电子商务在不同区域下的发展因素及发展动力,以全面的研究跨境电子商务在我国的发展趋势。本文在从跨境电子商务的理论基础出发,对广东省、浙江省、山东省、辽宁省的跨境电子商务发展情况进行分析,并从定性分析和定量分析两个角度着重研究广东省、山东省、辽宁省电子商务交易额与进出口贸易额之间的关系,定量分析选取了2005-2015年的时间序列数据,利用单位根检验、协整检验、OLS估计、格兰杰因果关系检验,从数理角度研究分析出广东省、山东省和辽宁省的电子商务交易额对进出口贸易额促进关系的大小,并进一步对影响电子商务发展的因素进行定量分析,研究得出互联网用户人数、互联网域名数以及电子商务网站数量这三个因素对电子商务在不同区域的发展产生了影响。最后针对我国不同区域的跨境电子商务发展现状和实证结果,提出相应的对策建议。通过本文的整体分析,得出我国跨境电商人才比较匮乏,在人才培养方面,政府、企业和学校应加强联合培养;在跨境电商试点城市的开展上,部分城市已取得阶段性成果,但对于大部分地区来说试点城市应深入发展;在基础设施建设方面,部分城市应加大投入力度。相应的结论及建议为跨境电子商务在我国不同区域的发展提供了相应的引导方向,为不同区域的政府和企业制定相应的政策导向和发展战略提供依据,为实现跨境电子商务促进我国经济的整体增长提供了现实的理论指导意义。
[Abstract]:In recent years, the overall foreign trade level of our country is affected by raw materials, labor force, exchange rate and many other factors, which tend to slow down as a whole. However, the development of foreign trade is still facing unprecedented challenges. By contrast, cross-border e-commerce is growing rapidly. In order to give full play to the promotion role of cross-border e-commerce, this paper mainly points out the development factors and driving forces of cross-border e-commerce in different regions. In order to comprehensively study the development trend of cross-border e-commerce in China, this paper from the theoretical basis of cross-border e-commerce, Guangdong Province, Zhejiang Province, Shandong Province. The development of cross-border e-commerce in Liaoning Province is analyzed, and the relationship between the volume of e-commerce transactions and the volume of import and export trade in Guangdong Province, Shandong Province and Liaoning Province is studied from the qualitative analysis and quantitative analysis. The time series data from 2005 to 2015 were selected by quantitative analysis. The unit root test, cointegration test and Granger causality test were used to analyze Guangdong Province. The volume of electronic commerce in Shandong Province and Liaoning Province promote the relationship between import and export trade volume, and further quantitative analysis of the factors affecting the development of electronic commerce, the number of Internet users. The number of Internet domain names and the number of e-commerce websites have an impact on the development of e-commerce in different regions. Finally, the status quo and empirical results of cross-border e-commerce development in different regions of China. Through the overall analysis of this paper, it is concluded that the cross-border electricity merchants in our country are relatively scarce. In terms of personnel training, the government, enterprises and schools should strengthen the joint training; In the development of the pilot cities of cross-border e-commerce, some cities have achieved periodic results, but for most areas, the pilot cities should be further developed; In infrastructure construction, some cities should increase investment. The corresponding conclusions and recommendations for cross-border e-commerce in different regions of China to provide a corresponding direction of guidance. It provides the basis for governments and enterprises in different regions to formulate corresponding policies and development strategies, and provides practical theoretical guidance for the realization of cross-border electronic commerce to promote the overall economic growth of our country.
【学位授予单位】：沈阳工业大学
【学位级别】：硕士
【学位授予年份】：2017
【分类号】：F724.6

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