青龙开心购物有限公司员工激励机制研究

发布时间：2018-11-05 07:32

【摘要】：作为决定企业兴衰重要因素之一的人,在企业发展中起着关键作用。得人才者得市场,企业要保持持续的发展动力和核心竞争力,就必须解决人的问题。而作为员工的人是最为活跃、主观性较强的企业要素,如何管理好企业人力资源,有效地激励企业员工,发挥员工潜能,增强员工工作积极性、主动性,最大限度提升工作效率,是每个企业都必须认真思考、研究、探索的主题。本文以青龙开心购物有限公司为研究对象,以需求理论、双因素理论、强化理论、期望理论为理论依据,探索建立员工激励机制,以达到提高员工工作积极性,提升公司业绩之目的。本文首先在综述国内外学者研究成果的基础上,确定了本文的研究内容及研究方法。其次以需求理论、双因素理论等为依据,综合考量公司经营管理每个要素,以问卷调查、个别座谈等方式,剖析了开心购物有限公司员工激励机制现状,分析了公司现有激励机制存在的不足及原因。再次针对目前公司存在的薪酬、岗位培训、绩效考核、员工晋升等方面的问题,从优化公司组织结构、薪酬体系创新、优化绩效考核办法、完善岗位培训晋升机制等几个方面,重新设计了公司的激励机制。最后为保障新设计的激励机制有效实施,确保公司拥有人力资源竞争优势,完成公司经营业绩,实现公司持续健康发展,达到激发员工潜能、调动员工热情、引导员工成长的目的,本文从制度建设、员工培养、企业文化等多角度提出了保障措施。
[Abstract]:As one of the important factors determining the rise and fall of enterprises, people play a key role in the development of enterprises. In order to maintain sustainable development power and core competitiveness, enterprises must solve the problem of human beings. As employees are the most active and subjective elements of the enterprise, how to manage the human resources of enterprises, effectively motivate the employees, give full play to the potential of employees, enhance the enthusiasm and initiative of employees, To maximize the efficiency of work, every enterprise must seriously think, research, explore the theme. Taking Azure Dragon Happy Shopping Co., Ltd. as the research object, taking the demand theory, the two-factor theory, the strengthening theory and the expectation theory as the theoretical basis, this paper explores the establishment of the staff incentive mechanism in order to improve the enthusiasm of the employees. The purpose of improving the company's performance. First of all, based on the review of domestic and foreign scholars' research results, this paper determines the research content and research methods. Secondly, on the basis of demand theory and two-factor theory, this paper synthetically considers each element of company management, analyzes the current situation of employee incentive mechanism in Happy Shopping Co., Ltd by means of questionnaire survey, individual discussion and so on. This paper analyzes the shortcomings and causes of the existing incentive mechanism of the company. Thirdly, aiming at the problems of compensation, post training, performance appraisal, staff promotion and so on, from the aspects of optimizing the company's organizational structure, the innovation of compensation system, optimizing the methods of performance appraisal, perfecting the mechanism of post training and promotion, etc. The incentive mechanism of the company was redesigned. Finally, in order to ensure the effective implementation of the newly designed incentive mechanism, to ensure that the company has the competitive advantage of human resources, to complete the company's business performance, to achieve sustainable and healthy development of the company, to stimulate the potential of the staff, and to mobilize the enthusiasm of the employees. In order to guide the growth of employees, this paper puts forward the safeguard measures from the aspects of system construction, staff training, corporate culture and so on.
【学位授予单位】：燕山大学
【学位级别】：硕士
【学位授予年份】：2015
【分类号】：F272.92;F721

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