广州港集团外贸集装箱物流发展策略研究

发布时间：2018-01-12 02:26

本文关键词：广州港集团外贸集装箱物流发展策略研究　出处：《华南理工大学》2014年硕士论文　论文类型：学位论文

【摘要】：港口是货物在水路运输的起点和终点。随着全球经济一体化进程的深入，港口不仅局限于提供单一的装卸服务，而是逐渐成为综合物流服务价值流的承托者，现代港口物流企业正是在这种背景下诞生。20世纪90年代开始，我国沿海港口市场模式从计划经济体制下的港口资源型逐步向市场经济体制下的垄断竞争型过渡，由于历史遗留问题较多的原因，广州港集团在这场改革中步履维艰，属下港口功能仍然以单一传统的装卸和运输为主，在缺乏对物流资源的统筹规划的情况下，集团内部资源分散，外部竞争失利，一场针对物流板块业务改革的风暴势在必行。本文基于广州港集团当前的外贸集装箱物流市场发展形势，运用PESTEL分析模型从政治、经济、社会、技术、环境及法律等六大因素对集团的外部环境进行分析，在内部环境分析上对集装箱业务资源、物流通道及外围物流节点建设等情况做了全方位的剖析，并运用SWOT分析方法从集团发展外贸集装箱物流的优势、劣势、机遇和挑战等四个方面进行清晰的发展方向定位。在当今港口竞争形势下，本文作者认为广州港集团应按照物流一体化理论和第三方物流企业的特点整合内部资源筹建新的物流营运主体——广州港国际物流营运中心，按照港口企业价值链理论及供应链管理的要求提出外贸集装箱物流发展的“点”、“线”、“面”外部发展策略，建立保障实施措施体系，以期为广州港集团领导决策层提供有益的参考。
[Abstract]:Port is the starting point and end point of cargo transportation by water. With the deepening of global economic integration, port is not only limited to provide a single loading and unloading service, but gradually become the carrier of the value flow of integrated logistics services. Modern port logistics enterprises were born in this context. The 20th century began on 90s. China's coastal port market model from the planned economic system of port resources to the market economy system of monopoly competition model transition, due to historical problems left more reasons. Guangzhou Port Group is struggling in this reform. Its port function is still dominated by single traditional loading and unloading and transportation. In the absence of overall planning of logistics resources, the internal resources of the group are scattered. The failure of external competition, a logistics plate business reform storm imperative. Based on the current development situation of Guangzhou Port Group's container logistics market, this paper applies PESTEL analysis model to analyze the politics, economy, society and technology. Environment and law and other six factors to analyze the external environment of the group, in the internal environment analysis of container business resources, logistics channels and the construction of peripheral logistics nodes to do a comprehensive analysis of the situation. SWOT analysis method is used to analyze the advantages, disadvantages, opportunities and challenges of the development of container logistics. In the current situation of port competition. According to the theory of logistics integration and the characteristics of the third party logistics enterprises, Guangzhou Port Group should integrate its internal resources to build a new logistics operator, Guangzhou Port International Logistics Operation Center. According to the theory of port enterprise value chain and the requirement of supply chain management, the paper puts forward the external development strategy of foreign trade container logistics development, and establishes the system of guarantee and implementation measures. In order to provide a useful reference for the Guangzhou Port Group leaders.
【学位授予单位】：华南理工大学
【学位级别】：硕士
【学位授予年份】：2014
【分类号】：F552.6;F259.23

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