运输企业与供应链内相关企业协作关系研究
发布时间：2018-11-21 19:40
【摘要】：运输企业是提供运输服务产品的企业，，在现代经济社会生活中充当着重要角色。在信息技术普及化、全球经济一体化、市场开放扩大化的环境下，市场竞争转变为组织间的竞争。运输企业要想获得竞争优势，就必须与供应链内相关企业建立紧密的信任型协作关系，共享资源，共担风险和共同获利，从而提升自身的市场反应能力和抵御风险的能力。 本文运用文献法、理论分析法、比较研究法以及组织间关系、博弈论，分析了运输企业与相关企业建立协作关系的必要性，得出构建运输企业与相关企业协作关系的原因是为了消除运输需求的不确定性，规避信息风险，规避专用性资产投资风险，降低运输企业运作成本，缩短服务响应时间，提升运输服务水平。在契约型交易关系基础上，将协作关系分为了解型合作关系与信任型协作关系。通过以囚徒困境为基础的重复合作博弈，分析了运输企业与相关企业建立的协作关系机理，指出协作关系的最佳模式是信任型协作关系。在分析协作关系建立的动因以及协作关系机理的基础上，提出了核心能力、信任、信息共享、可靠性依赖以及第三方认证五个实现运输企业与相关企业建立协作关系的途径，同时提出了机会主义防范机制等防止或消除协作风险的措施。最后，结合西安市运输企业的实际情况，实地调研50家运输企业，运用SPSS18.0统计软件，对调查问卷数据进行了分析，得出信任对运输企业与相关企业协作关系的建立发挥着关键的影响作用，沟通、承诺、依赖和信息因素的影响一般，但不代表在建立协作关系时可以忽视。
[Abstract]:Transportation enterprise is the enterprise that provides transportation service products, which plays an important role in modern economic and social life. In the environment of the popularization of information technology, the integration of global economy and the expansion of market opening, market competition is transformed into inter-organization competition. In order to gain the competitive advantage, transportation enterprises must establish close trust cooperation relationship with related enterprises in the supply chain, share resources, share risks and profits, so as to enhance their market reaction ability and the ability to resist risks. In this paper, the necessity of establishing cooperative relationship between transportation enterprises and related enterprises is analyzed by using literature method, theoretical analysis method, comparative research method, inter-organizational relationship and game theory. In order to eliminate the uncertainty of transportation demand, avoid the information risk, avoid the investment risk of special assets, reduce the operating cost of transportation enterprises and shorten the service response time, the paper draws the conclusion that the cooperative relationship between transportation enterprises and related enterprises is due to the uncertainty of transportation demand. Improve the level of transport services. On the basis of the contractual transaction relationship, the cooperative relationship is divided into the understanding cooperative relationship and the trust cooperative relationship. Through repeated cooperative game based on prisoner's dilemma, this paper analyzes the mechanism of cooperative relationship between transportation enterprises and related enterprises, and points out that the best mode of cooperative relationship is trust cooperative relationship. Based on the analysis of the motivation and the mechanism of the cooperative relationship, the paper puts forward five ways to realize the cooperative relationship between the transportation enterprises and the related enterprises, such as core competence, trust, information sharing, reliability dependence and third party certification. At the same time, the paper puts forward some measures to prevent or eliminate the cooperative risk, such as opportunism prevention mechanism. Finally, combined with the actual situation of transportation enterprises in Xi'an, 50 transportation enterprises were investigated on the spot, and the questionnaire data were analyzed by using SPSS18.0 statistical software. It is concluded that trust plays a key role in the establishment of cooperative relationship between transportation enterprises and related enterprises. The influence of communication commitment dependence and information factors is general but it does not mean that it can be ignored in the establishment of cooperative relationship.
【学位授予单位】：长安大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F512.6;F273.7
本文编号：2348079
[Abstract]:Transportation enterprise is the enterprise that provides transportation service products, which plays an important role in modern economic and social life. In the environment of the popularization of information technology, the integration of global economy and the expansion of market opening, market competition is transformed into inter-organization competition. In order to gain the competitive advantage, transportation enterprises must establish close trust cooperation relationship with related enterprises in the supply chain, share resources, share risks and profits, so as to enhance their market reaction ability and the ability to resist risks. In this paper, the necessity of establishing cooperative relationship between transportation enterprises and related enterprises is analyzed by using literature method, theoretical analysis method, comparative research method, inter-organizational relationship and game theory. In order to eliminate the uncertainty of transportation demand, avoid the information risk, avoid the investment risk of special assets, reduce the operating cost of transportation enterprises and shorten the service response time, the paper draws the conclusion that the cooperative relationship between transportation enterprises and related enterprises is due to the uncertainty of transportation demand. Improve the level of transport services. On the basis of the contractual transaction relationship, the cooperative relationship is divided into the understanding cooperative relationship and the trust cooperative relationship. Through repeated cooperative game based on prisoner's dilemma, this paper analyzes the mechanism of cooperative relationship between transportation enterprises and related enterprises, and points out that the best mode of cooperative relationship is trust cooperative relationship. Based on the analysis of the motivation and the mechanism of the cooperative relationship, the paper puts forward five ways to realize the cooperative relationship between the transportation enterprises and the related enterprises, such as core competence, trust, information sharing, reliability dependence and third party certification. At the same time, the paper puts forward some measures to prevent or eliminate the cooperative risk, such as opportunism prevention mechanism. Finally, combined with the actual situation of transportation enterprises in Xi'an, 50 transportation enterprises were investigated on the spot, and the questionnaire data were analyzed by using SPSS18.0 statistical software. It is concluded that trust plays a key role in the establishment of cooperative relationship between transportation enterprises and related enterprises. The influence of communication commitment dependence and information factors is general but it does not mean that it can be ignored in the establishment of cooperative relationship.
【学位授予单位】：长安大学
【学位级别】：硕士
【学位授予年份】：2013
【分类号】：F512.6;F273.7
【引证文献】
相关硕士学位论文 前1条
1 纪超;基于战略联盟的运输企业合作博弈研究[D];北京建筑大学;2015年
本文编号：2348079
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